News

Coca-Cola to release stevia-sweetened drinks this week

and Jeff Klineman Coca-Cola will release a trio of stevia-sweetened Odwalla beverages this week, according to the Wall Street Journal, pre-empting a kind of tacit approval from the Food and…

Datamonitor names 10 trends to watch in 2009

Datamonitor recently released a report on 10 trends in packaged goods to watch in 2009, several of which are relevant to beverage firms. The international research group predicted that beauty…

Rexam to further reduce 12oz can making capacity in US

Rexam, the global consumer packaging company, announces that it is to make further reductions in its 12oz beverage can making operations in the US to address overcapacity in the North…

The Flow: Bottler merger, personnel parade

FINANCIAL The Ardea Beverage Company selected advertising agency Hunt Adkins to work on reintroducing Nutrisoda, handling tasks like strategy development, brand identity and package design. The brand had previously been…

Crunk launches new berry flavor

ATLANTA, GA, Dec 04, 2008 (MARKET WIRE via COMTEX) — CRUNK!!! Energy Drink recently launched CRUNK!!! Berry, the only energy drink with all-natural Acai and Grape juices. It is the…

BevNET visits energy shot co-packer, NVE Pharmaceuticals

In an illustration of the explosive growth of the energy shot market, workers at NVE Pharmaceuticals’ Andover, N.J. plant are currently assembling the co-packer’s fourth energy shot filling line. NVE…

Sambazon Announces Private Equity Funding from Verlinvest

SAN CLEMENTE, Calif., Dec. 3 /PRNewswire/ — Sambazon (www.sambazon.com), the pioneer and global market leader in acai food and beverages, announced today the initial closing of its largest round of…

PepsiAmericas Signs Agreement to Distribute Muscle Milk

PepsiAmericas, Inc. (NYSE: PAS) today announced that it has signed an agreement with CytoSport, Inc. to distribute Muscle Milk, the leader in protein-enhanced functional beverages in the United States. Under…

The Flow: Deposits in W. Va., Coke’s parade

FINANCIALS Pryor, Oklahoma’s Gatorade production plant will lay off another 87 employees as demand for the sports beverage declines in a slumping economy. •• Drivers for United Beverage Co., the…