News

Study: Multicultural Americans More Likely to Choose RTDs, Higher Loyalty to Spirit Brands

A new study highlights preferences and motivations for drinking alcoholic beverages across race and ethnicity. The study, published in February, comes from Collage Group, a cultural intelligence agency that offers consumer insights across race, ethnicity, generation, sexual identity and gender with a focus on high-growth consumer segments.

Halfday Iced Tea Adds Raspberry to Flavor Lineup with Launch at Wegmans

Halfday Iced Tea, makers of the world’s first prebiotic iced tea have announced Raspberry iced tea as its newest flavor. Raspberry will join Lemon, Peach and Green tea with honey and ginseng as part of the brand’s core offerings. Halfday also has a winter seasonal flavor, Cranberry iced tea.

Taste Radio: Yes, You Can Plan For Breakout Success. Example? Fishwife.

Becca Millstein, the co-founder and CEO of Fishwife, a stylish brand of sustainable tinned seafood lauded by Whole Foods buyers and “Vogue” magazine editors alike, discussed the impact of its striking label design on trial and word-of-mouth marketing, scaling a niche concept and how she navigated and learned from a potentially devastating sourcing crisis.

Cann Launches in New York

Cann, the #1 cannabis-infused beverage in America, announced its New York availability via DTC (drinkcann.com), licensed dispensaries and traditional retail (bodegas, convenience stores, alcohol-free stores and many more).

Kokomio Adds New Tropical Flavors

You've never tasted a coconut beverage like this before! Kokomio, LLC. is excited to announce the launch of two new tropical flavors to its line of cold-pressed juices. The new additions are Guava and Guanabana (pronounced: gwaa· naa· buh· nuh).