Propel Fitness Water is dedicated to increasing access to fitness – and has an ambitious new look and partner to help drive their mission. In the brand’s most impactful partnership to date, Propel has joined forces with actor, director, and producer Michael B. Jordan to introduce the brand’s next chapter.
Sláinte Irish Whiskey is quickly expanding their U.S. presence by launching distribution in seven new states. The Smooth Blend was previously sold exclusively online for $37.99 per bottle, but is now available for purchase in Texas, Florida, New Jersey, New York, Nevada, California and Massachusetts.
Firsty Thursday, LLC is launching its maiden beverage line under the Horse Neck brand with a premium ready-to-drink (RTD) spirit-based canned cocktail beverage featuring Kentucky Straight Bourbon in four unique flavors.
Atlanta-based Shortbarrel announced the acquisition of the famous Old Fourth Distillery – the oldest continuously operating distillery in Atlanta and a pioneer in Atlanta’s recent craft distilling movement.
Coconut water brand 100 Coconuts expands in New York, Tennessee and Georgia with new distribution partnerships. Just Made releases a smoothie drink line along with a 11-state rollout and Paris Baguette begins offering Lavazza coffee and beverages in select cafes.
The hosts discussed BevNET’s new partnership with Naturally San Diego, how brands can amplify their presence at Expo West 2023, MALK’s clever ad campaign and notable new products including pancake cereal and a neon green hot sauce. This episode also features a conversation with investor Maxine Kozler Koven, who spoke about how founders can navigate an increasingly tighter market for private capital.
Marussia Beverages USA is pleased to welcome Spike McClure to the role of U.S. Scotch Ambassador. Spike, a long-time Brooklyn resident, will focus his activities in the northeast and mid-Atlantic regions and will share his knowledge about scotch and the Torabhaig, Mossburn and Caisteal Chamuis Brands
The Macallan in partnership with Sotheby’s unveiled Distil Your World New York Single Cask Edition for auction, a limited edition bottle from The Macallan’s recent release of Distil Your World New York, a whisky that captures the essence of one of the most iconic cities in the world.
As frigid temperatures stick around, this week’s new products gallery features tropical-flavored drinks from Sparkling Ice, Island Oasis and Marquis celebrating sunnier days. Additionally, Pressed collaborates with six black artists to celebrate Black History Month, LEVIA gets into the Valentine’s Day spirit and Just Made unveils a new smoothie line.
Heaven Hill Distillery announced the release of Heaven Hill Heritage Collection 20-Year-Old Kentucky Straight Corn Whiskey, the 2023 edition of the Heaven Hill Heritage Collection.
Holla Spirits, a millennial-owned, award-winning spirits company, has appointed Ian Kobos as chief sales officer and partner.
Blue Run Spirits is taking the wraps off its first Private Barrel Program – and it is unlike anything the whiskey industry has seen before. Developed by Trey Wade, Blue Run’s Chief Experience Curator, the program features elements similar to the most exciting aspects in collegiate and professional sports.
Inspiro Tequila, a new ultra-premium additive-free tequila, meticulously crafted from hand-selected 100% Blue Weber Agave, just launched in Michigan with representation by Livonia-based Benchmark Beverage Company.
Foodservice organic beverage provider Tractor Beverage Company has tapped Asif Khalid as its first COO, a position created “specifically to allow the company to leverage his diverse skills” in the beverage space, according to a press release.
