Olé Cocktail Co. has recently launched the first ever tequila Variety Pack in all of Canada just in time for summer. The tequila mixed pack includes four delicious Olé Cocktail flavours: Classic Margarita, our award-winning Paloma, Chilli Mango, plus the brand new addition to the Olé Cocktail family, Tequila Sunrise.
Vita Coco is the latest non-alcoholic beverage giant to dip its toes into the RTD cocktail space, announcing today a collaboration with spirits conglomerate Diageo to release a line of coconut water spiked with Captain Morgan white rum.
This special edition of Taste Radio highlights actionable insights and advice from interviews with six founders, creators and leaders who joined us on the show during the first half of 2022. Our guests include Todd Carmichael, Co-Founder, La Colombe & Loftiwater; Zoe Feldman, GM of Consumer, Momofuku; Adam Bremen, Founder, Keto Krisp; Annie Ryu, Founder/CEO, Jack & Annie’s; Sandro Roco, Founder & CEO, Sanzo; and Kat Cole, President & COO, Athletic Greens.
Capitalizing on the strong growth – and growth potential -- of its American whiskey portfolio, Pernod Ricard is creating a dedicated business unit – The American Whiskey Collective -- to manage marketing and production of its premium, challenger American whiskey brands.
On the heels of the Supreme Court’s decision to overturn Roe v. Wade, Republic Restoratives Distillery, a women-owned, LGBTQ-owned distillery in Washington, DC, has announced that it will donate proceeds from the sale of its brand-new Dissent Gin – inspired by Ruth Bader Ginsberg – to the National Network of Abortion Funds, which provides money to community and indigenous organizations to provide funding, travel, lodging to pregnant people in dire need of abortion care. Republic Restoratives has been loud and proud about its values and politics since its inception in 2016.
BACARDÍ Rum is proud to debut the latest evolution of Music Liberates Music, an ongoing program designed to champion underrepresented voices in the music industry. Every summer, a new song is released every second of every day, making it difficult for up-and-coming music artists to break through. The fourth iteration of the program seeks to combat that statistic by enlisting high-end streetwear brand, NAHMIAS, along with GRAMMY-winning producer and longtime collaborator, Boi-1da, to drop an innovative, new kind of music distribution model. The first-of-its-kind capsule collection from NAHMIAS features embedded QR codes integrated into each garment, which directs phone-wielding fashion lovers to an album of rising global musical talent when they go to snap a photo. As an added incentive to wear the collection and promote the rising artists, fans will also earn live music rewards every time someone scans their hat, tee, hoodie, or jacket and listens to the rising artists. So, the more fans promote the music, the more concert tickets they could earn.
In this week's roundup of new products, waterdrop unveiled an innovative smart cap that filters water on-the-go, Joybursrt collaborated with rapper Vanilla Ice to launch its newest energy drink flavor and APRCH payed homage to a classic summertime treat with its newest CBD sparkling water variety.
Green Monké, maker of happy sodas for happy hour, announced its collaboration with Briana King (she/they) on a custom can design for the cannabis brand’s new high-dose offering of its signature Tropical Citrus flavor. The 12 ounce cans deliver 10mg THC and 20mg CBD and come dressed in a sleek, purple-hued interpretation of Briana’s beloved Venice Beach Skatepark. Inspired by the waves of calm that come from skating by the beach, the new cannabis-infused soda delivers a sweet pineapple and orange taste with an ear-to-ear smile-making high. Briana King’s favorite new beverage is now available for pre-order in California from greenmonke.com and from select dispensaries starting July 11.
In this week's Distribution Roundup, BIOLYTE Moves to Sports Drink Aisle in Publix, IVUSION Starts A Subscription Program, RISE Expands its Foodservice Presence, and ShineWater Adds Stop & Shop and Giant, plus more news from Calypso, Tru and IVUSION.
Taste Radio’s hosts riffed on Bang founder/CEO Jack Owoc’s unforgettable on-stage appearance at BevNET Live Summer 2022, M&A headlines in beer and food, why it’s important to stay connected to our newsrooms and notable new products, including a fizzy drink inspired by Korean cuisine. We also feature our latest edition of The Maxi Minutes in which we discuss what investors don’t want to hear in a pitch.
Inspired by its range of boldly refreshing flavors, Perrier is unveiling a new global campaign, "Feel the Flavor." Perrier's effervescent bubbles are bursting with fruit and citrus notes that excite both your mood and your spirit. The new creative campaign invites consumers to embrace what makes their life most vibrant.
This summer, Rockstar Energy Drink is on a mission to champion rising musicians with a one-of-a-kind consumer experience – the national Rockstar Energy Spotlight Tour. The tour kicked off in Nashville last week with a performance by Kidd G and will continue through August, featuring new breaking artists from the Geffen, Joyface, Interscope, LVRN, and Rebel record labels. Each artist will record inside the tour's interactive mobile recording studio and headline "block party" style concerts across multiple U.S. cities.
CULT Artisan Beverage Company is excited to announce their Botanical Infusions are launching in Sprouts nationwide on July 1. Their newest Botanicals provide instant refreshment with extended hydration all while quenching your thirst. The first of its kind with a great taste leaving you refreshed after every sip you take; unlike most drinks out there which contain tons of sugar or the taste comes from hidden artificial sweeteners. Nothing added to these Botanicals!
Calypso, the originator of the flavored lemonade category, announced the expanded retail distribution of its island-inspired lemonade products. With more consumers seeking bold flavor combinations and cool, refreshing sips, the brand has seen increased demand from retailers seeking distribution. Shoppers can now find Calypso on additional shelves across the country at Walmart, Publix, Sheetz, H-E-B, and Kroger for a total of nearly 3,000 new outlets.
