Woodford Reserve Releases Chocolate Malt Whisper Distillery Series
Woodford Reserve released a new limited-edition bottle that is the result of a happy accident at the distillery that ended up producing bourbon with a whisper of chocolate notes.
News
Diageo Opens its First Carbon Neutral Whiskey Distillery In North America
Global beverage leader Diageo has opened its first carbon neutral distillery in Lebanon, Kentucky that will support the local community with 30 full-time jobs while also sourcing 100% non-GMO corn locally. The 72,000 square-foot facility has the capacity to produce up to 10 million proof gallons per year and has begun distilling Bulleit Bourbon.
C4 Launches Starburst-Flavored Energy Line, “Mobile Candy” Campaign
C4 Energy, the performance energy drink brand produced by Nutrabolt, announced this week it has partnered with Mars Wrigley to release a new line of beverages featuring flavor inspired by Starburst candy.
Florida-based MSP, Inc. Introduces Its Energy Drink Brand HOG BITE
MSP, Inc., a women-owned beverage manufacture/supplier, announced the introduction of HOG BITE Energy Drink. What makes HOG BITE Energy Drink different in the energy drink category is a hint of a citrus blend with added vitamins B6/B12, taurine and comes packed with116mg of caffeine per can.
Goldman: Zevia Meetings Boost Confidence
Goldman Sachs Equity Research analysts walked away “with increased confidence” in Zevia’s ability to hit or surpass its ambitious 30% growth target this year, the firm said in a report this week.
The Watkins Company Launches New Bitters
The Watkins Co. is bottling everything it has learned from 150 years of perfecting flavor and bringing it to liquor stores and cocktail/mocktail lovers across the U.S. Watkins Bitters are crafted from natural, high quality ingredients to create complex flavor profiles in two classic varieties: Aromatic and Orange.
Clover Sonoma Announces First Post-Consumer Recycled Gallon Milk Jug In the United States
Clover Sonoma announced it is launching the first post-consumer recycled (PCR) gallon milk jug in the United States starting with thirty percent PCR content on its organic gallon milk line.
Super Coffee Releases Its ‘Source Code’ and Calls Out Competitors in New Ads
Super Coffee, a producer of functional bottled coffees made with MCT oil, has launched a new marketing campaign releasing a “first-of-its-kind Open Source Coffee Code.” Timed to National Coffee Day, the campaign consists of newspaper ads in The Seattle Times and the Boston Globe urging their biggest competitors to “Please steal our idea.”
Yael Vengroff Releases Crystal Shiso Mojito With LiveWire Cocktail Co.
LiveWire Cocktail Co. is pleased to announce the latest release in its canned drink canon: Crystal Shiso Mojito by bar world dynamo Yael Vengroff. The light toastiness of Casa Magdalena Rum plays with shochu, shiso, coconut, and Indian lime for a take on a Mojito that travels beyond Cuba and makes several stops around the world before coming together in a stunning emerald can.
1907Water Showcases New Zealand Heritage In U.S. With Artist Partnership for New Sparkling Water
New Zealand water brand 1907Water is debuting new glass bottles for its sparkling artesian line on November 1st. To celebrate the release 1907Water is partnering with local New Zealand artist FLOX to design artwork for the bottles that will showcase New Zealand and its art to the world.
Elevator Talk: Zesty Beverages, Memore, Breinfuel, NXT LVL Hydrogen Water, Confidence
Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Sebastian Dreher, the managing director of Döhler Ventures US, who will share his thoughts, questions and feedback with the participants.
National Coffee Day Deal – Free Coffee for Life With Death Wish Coffee Co.
Death Wish Coffee Co., the makers of the world’s strongest coffee, announced the launch of its nationwide sweepstakes to win a lifetime supply of the brand’s cult-favorite roasts. The prize will be awarded to one lucky consumer with an undying love for coffee with the contest kicking off on National Coffee Day, September 29.
Upcycled Foods Company Take Two Introduces New Barista Barleymilk
Coffee and tea lovers, rejoice! Take Two, an upcycled foods company creating second chances for food, people and the planet, announced the launch of its new Barista Barleymilk, while also unveiling its new shelf-stable packaging.
Plant Milk Startup Uproot Takes on Universities
Plant-based milk startup Uproot is targeting the higher education channel with a line of dairy alternatives offered through food service beverage dispensers. Founded in 2019 the brand currently produces Oat milk, Soy milk and a Chocolate Peamilk, with plans to introduce additional innovations in the near future, Conway said.