Spirits RTDs: North Carolina Eases Restrictions, Pennsylvania Bill Moves Ahead
The state-by-state battle to expand sales of ready-to-drink (RTD) cocktails continues as spirits advocates celebrated a win in North Carolina this week.
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New Products: Collabs from GHOST and G FUEL, Uncle Matt’s, Bumpin’ Blends & More
In this week’s new products gallery, Allagash makes its first foray into the non-alcoholic beverage space, GHOST expands its partnership with Mondelēz’s Oreo brand and Bumpin’ Blends partners with Barbie.
BevNET Live: Building the Category With NA Retailers
In this replay from BevNET Live Summer 2024, a panel of non-alcoholic alternative beverage stakeholders discuss the future of alcohol-free drinks and why specialty retail is important to building lasting growth in the category.
WET Hydration Closes Seven-Figure Funding Round, Announces Brand Refresh
WET Hydration will be sporting a new look next month with a rebranded 12 oz. can design debuting on July 15, featuring a more vibrant array of colors intended to help the hydration drinks pop on shelf and reposition the product as a “Wellness Water.”
Marketing: Coco Gauff Takes Center Court With Naked Brand, Ozzy Warns Kids Not to Snort Death Dust
Bottled fruit juice smoothie maker Naked has tapped tennis prodigy Coco Gauff as its first “chief smoothie officer.” The multi-year business venture will see Gauff collaborate with the brand on future product development.
Ready to Drink (RTD) Products: The Transformative Force in Beverage Alcohol
This is the first in a quarterly series of beverage-alcohol thought leadership pieces from market research firm NIQ’s bev-alc team of Jon Berg (VP) and Kaleigh Theriault (associate director).
Emma Watson’s Renais Gin Aims To Cast Its Spell on the U.S. Market
Legal drinking age “Harry Potter” fans rejoice: actor Emma Watson’s Renais Gin is now available in the U.S.
BevNET Live: Key Moments at Lemon Perfect
In this video from BevNET Live Summer 2024, Lemon Perfect founder and CEO Yanni Hufnagel speaks about making "tough calls" as he has scaled his beverage brand.
NielsenIQ: Non-Alc Beverages Accelerate in First Half of June
Non-alcoholic beverage sales accelerated in the 52-week period ending June 15, 2024 as volumes picked up to offset “broadly stable pricing growth,” according to an analysis of NielsenIQ data by Goldman Sachs Equity Research.
SunOpta Completes $26M Calif. Facility Expansion, Set to Grow Oat Milk Business
Natural foods business SunOpta has completed a $26 million expansion of its Modesto, Calif. production facility, the company announced today, allowing it to increase its oat milk output by more than 60%.
BevNET Live: Diageo’s Head of North America Ventures Sallie Jian On Investment Strategy, Non-Alc
Sallie Jian, Head of North America Ventures for Diageo, says the spirits giant is paying attention to the non-alc category as younger generations moderate and abstain from bev-alc.
Generous Brands, Sambazon Forge Manufacturing & Distribution Deal
Generous Brands, the independent beverage producer behind Bolthouse Farms and Evolution Fresh, has entered an integrated partnership with Sambazon to make the brand’s bottled açaí juices and smoothies, and to sell and distribute the brand across the U.S. and Canada.
De La Calle Repositions Tepache as “Modern Mexican Soda”
Since launching in 2021, Los Angeles-based tepache brand De La Calle has been working to bring a classic Mexican beverage to the U.S. market. Now repositioned as a “Modern Mexican Soda,” the brand is intent on bringing more Hispanic consumers into the fold.
Playing Hardball: BuzzBallz Files Patent Infringement Lawsuit Against Beverage Ranch
BuzzBallz has made its spherical bottles an essential part of the brand – and it’s not eager to share. The wine-, spirit- and malt-based cocktail brand filed a lawsuit against The Beverage Ranch last week, alleging the rival company copied its patented packaging for its new SlamZees line.