Headlines

Body Armor Vows to Fight “Ridiculous” Under Armour Lawsuit

Calling Under Armor’s lawsuit against the company “a prime example of trademark bullying by a corporate giant,” Body Armor says it’s ready to do battle with the sports apparel company. In its first response to the trademark infringement lawsuit filed by Under Armour in April, Body Armor, a multifunction beverage, stated that “it is nearly impossible that consumers or retailers of either brand would confuse the two” and vowed to fight what chairman Mike Repole called a “ridiculous” claim.

Video: The New Landscape of Angel Investing

As a growing number of angel investors in early stage beverage companies comes from within the industry itself, the insight of successful beverage company founders and executives who have gone on to become successful investors became an informative panel discussion at BevNET Live Summer 2012.

Spotlight Category: Sparkling/Mineral Water

Say hello to the hottest new sub-sector  of the sparkling category, “ICE”. Why ICE? What does it mean? We don’t know, maybe it’s a regional thing. Actually, it’s a regional…

More is More for the Energy Drink Category

A look at how the energy drink category continues to grow by expanding its footprint horizontally into other categories, including coffee and sports. The cause of this varietal explosion? Competition,…

Video: How Coke’s VEB Unit Incubates Brands For Long-Term Growth

At BevNET Live Summer 2012, Tom Larsen, a longtime executive at Coca-Cola, and the current VEB brand manager for Illy Issimo, discussed the unit's approach to incubating the iced coffee brand in its attempts to find and develop the next billion-dollar brands for the cola giant.

Out of Stocks are (Still) Out of Control

The past 30 years have brought untold changes to retail at all levels. At every point in the process, from ordering to logistics to checkout, the incorporation of technology has…

Soupy Sales: Bolthouse Farms Bought by Campbell Soup Co.

After a seven-year run with a private equity group transformed it from a family-owned agricultural concern into one of the country's fastest-growing juice companies, Bolthouse Farms has been sold to Campbell's Soup Co. for just over $1.5 billion.

Bolthouse Bidding in Final Round

Campbell’s Soup Co. is offering up between $1.5 and $2 billion for juice maker Bolthouse Farms, Inc., which is currently owned by Madison Dearborn, a Chicago-based private equity group, according to Bloomberg News.

Grinding it Out at IFT

Delivering the keynote address at The Institute of Food Technologists (IFT) annual trade show last week in Las Vegas, Starbucks Chairman and CEO Howard Schultz related how Starbucks endured and eventually mitigated the effects of its recent troubles.

Oskar Blues, Craft Brewery, Rolls Out a Root Beer

It's been a while since we've seen one of these, but Oskar Blues Brewery, which has always been unconventional (they're the ones who started the whole canned craft beer thing, for those of you who've slept through most of the past two years), is again going against the grain, rolling out an RTD version of a root beer that's available on tap at their brewpub/restaurants.

Exclusive Beverage Segues from Vita Coco to Foco

Long the manufacturer of an imported brand of canned, sweetened coconut juice, Foco, a Thailand-based company that sells largely to ethnic markets in the U.S., has debuted an all-natural, unsweetened coconut water in PET packaging -- and it is working with Exclusive Beverage, one of the chief builders of the category in Manhattan, as its distributor.

Skinny Water Pulls in $15 Million in Financial Support

Skinny has been searching for additional funding for a while; this came in the form of a sale of $9 million in preferred and common stock to investment firm Trim Capital, as well as a $6 million line of credit extended by the investment firm.