With an aim to reach brand-focused and affluent consumers, ready-to-drink coffee illy issimo recently landed distribution in over 14,000 CVS and Walgreens stores throughout the country. Launched as a joint…
So who, exactly, does #13 work for? On the baseball diamond, it’s obviously the New York Yankees, for whom Alex Rodriguez wears the number on his uniform and plays third…
Packaged Facts has projected U.S. sales of natural and organic foods and beverages to more than double by 2015 in a new report. The report pegged the current market at…
Between the kids, the apparent dearth of babysitters in the Northeast, and the overwhelming cattle drive that is the BevNET empire, it’s rare that I have anything resembling a social…
Buoyed by a series of endorsement deals and a peek at the company’s overall approach to distribution and marketing, the CEO of Vita Coco today revealed important strategic insights about…
BevNET TV is a new web video series in which beverage industry experts, entrepreneurs and analysts show and discuss important trends and news in the beverage business. In this first…
Retailers who are in the know can add a strong variety of functional products into a tiny footprint. The key to the powder package isn’t just that it’s portable, but…
A recent report on food and beverage trends found that as Americans have grown more sophisticated in their eating habits, culinary innovators have sought to utilize increasingly intense flavors to…
BevNET Founder and CEO John Craven announces the winner of the inaugural New Beverage Showdown: OJO EYE CARE NECTAR…
After getting my newsletter out in New York the other day, I rewarded myself with a bike ride to the Upper East Side in quest of a coffee or a beer. Turned out it was going to be coffee – or maybe hot chocolate – that day, once I spied a nicely designed corner place with the odd name Little Brown Chocolate Bakery & Coffee. It had recently opened and, wouldn’t you know it, the owner was perched on a stool, observing his customers’ grazing habits, monitoring activity at the Starbucks across the street, bantering with anyone who wanted a moment of his time. The bald head, alert, friendly eyes and thick earring certainly made him look familiar.
Breaking news out of Tempe this morning: hot off the heels of announcing a deal to develop products with functional health supplier GNC, Shadow Beverages acquired protein-based energy drink Whey-UP.…
The energy shot category has found itself the beneficiary of an unlikely consumer demographic: senior citizens. The Wall Street Journal reported yesterday that the appeal of products like 5-Hour Energy…
Between the bean, the caffeine, and the flavor, it’s hard to imagine a plant that has been more commonly utilized in the beverage industry than the coffee plant. Yet a…
We would venture to say that there are many, many channels unrepresented when looking at these numbers, especially given the availability of these powders in accounts like airports, amazon, Wal-Mart,…
