New BOOST(R) Smoothies Infuse Nutrition Aisle with Variety and Flavor


MINNETONKA, Minn., Feb. 29 /PRNewswire/ — With a staggering 93 percent of women skipping meals,(1) it comes as no surprise that the USDA reports most Americans are falling short on their daily nutritional needs(2) — leading to lower energy levels and, over time, increased risk for chronic diseases.(3) Experts agree that simply eating smaller or light meals throughout the day can be a highly effective way of regulating energy levels, with the added benefits of burning fat calories more efficiently, and regulating cholesterol levels.(4)

@@img In an effort to provide a convenient, yet delicious solution to the daily nutrition gap, the makers of BOOST(R) recently introduced BOOST(R) Smoothie Nutritional Energy Drinks, an innovative line of shelf-stable drinks. With 9 grams of protein, 22 vitamins and minerals, and as much calcium as a glass of milk, each great tasting BOOST Smoothie offers refreshing fruit flavor with the balanced nutrition and reliable energy expected from BOOST(R). And, the portable, easy-to-open package makes grabbing-and-going easier than ever.

BOOST Smoothies, which come in three creamy flavors, including strawberry, raspberry and peach, are expected to draw new visitors to the nutrition category. The innovative texture and flavor of these new Smoothies provide a taste and texture breakthrough for the nutrition aisle.

“Taste, nutrition and convenience don’t have to be mutually exclusive,” said Barbara McCartney, director of marketing at Nestle Nutrition. “With refreshing fruit flavors and portable, spill-proof packaging, these Smoothies are packed with nutrition that make it easy for people to get the most out of their active day. New BOOST Smoothies are meeting consumers’ needs for new flavor options and variety among energy drinks in the nutrition aisle.”

With no refrigeration required before opening, these new BOOST Smoothie Nutritional Energy Drinks can be found in the nutrition aisle of supermarkets, mass merchandisers and drugstores nationwide (six-pack of 8.25oz. bottles, SRP $8.49). For more product information, visit And to learn more about healthy lifestyles, visit

About Nestle Nutrition

Nestle Nutrition, part of Nestle S.A., the world’s largest food company, is dedicated to infant, healthcare, performance nutrition and weight management. With 140 years of global food experience that began with the creation of the world’s first commercial infant food, Nestle is a leader in worldwide food and nutrition research. Nestle Nutrition in the United States meets the specific nutritional needs of consumers at every stage of life. For product news and information, visit


  (1) Retrieved February 12, 2008, from women/19b688dc78803110VgnVCM10000013281eac____/health/vitamin.encyclopedia/vit amin.basics

  (2) Dietary Guidelines for Americans, 2005;


  (3) Retrieved February 12, 2008, from


  (4) Retrieved February 12, 2008, from