Circle K Launches New Talon Energy Shot


Corona, CA – Circle K stores in the Western US, a division of Alimentation Couche-Tard, and Fluid Motion Beverage Inc., have jointly launched 2oz Talon Energy Shots this month as a new line extension to their award winning Talon Energy brand.     

“The Talon brand has been a proven winner for us over the years and we feel our customers will embrace this new Talon Shot product as well,” said Mark Wright Circle K’s Western Division beverage category manager.   

According to Paul Tecker, President of Fluid Motion Beverage, “the shot category is growing tremendously and seems to be a natural line extension for the brand.  Even though the shots have only been out in stores a few weeks, the reorders have exceeded our expectations.”

Corona, CA based Circle K West operates convenience stores in California, Oregon and Washington.  Circle K is owned and operated by Laval, Quebec-based Alimentation Couche-Tard, the second largest independent convenience store operator (not integrated with a petroleum company) in North America.  The company operates more than 4,900 convenience stores in Canada and the United States.

Fluid Motion Beverage Inc., Anaheim, California, produces markets and distributes beverage brands in the United States and in Canada.