In Zone Brands Nominated for Category Impact Award by McLane Company

ATLANTA, GA, (May 19, 2011) – In Zone Brands™ makers of BellyWashers®, TummyTickler®, and TummyTickler® Tots Healthy and Fun children’s beverages, has announced its nomination by McLane Company for Category Impact Award for BellyWashers and TummyTickler 100% juice kids beverages.

Suppliers were nominated as a result of making the most profound impact on their specific total convenience store category growth and change. Additional criteria include the ability to navigate through any issues that arise and to design solutions to make a lasting impact on the category. Additional award nominees were Mars Chocolate North America for SNICKERS® Peanut Butter Squared and Living Essentials for 5-hour ENERGY.® Living Essentials was named the award winner.

“We are delighted and honored to have been nominated for McLane Company’s Category Impact Award,” said Peter Moersen, In Zone Brands President. “To have been nominated alongside brands like 5-hour ENERGY and SNICKERS Peanut Butter Squared is an achievement we are most excited about.”

About In Zone Brands
In Zone Brands, headquartered in Atlanta, Georgia, is redefining how children quench their thirst with wholesome beverages that put smiles on their faces, making it easier for moms to encourage healthy drink choices for their children’s growing bodies. By providing healthy, tasty beverages in package formats that kids love, In Zone Brands is at the perfect intersection of Healthy & Fun – helping moms provide the best beverage choices for young bodies to grow active & strong and young minds to laugh, play and dream, all in convenient no-mess formats that never spoil the fun. In Zone Brands makes healthy hydration super fun for kids! For product news and information, and to learn more about In Zone Brands, visit www.inzonebrands.com.

About McLane Company
McLane Company is a $30 billion supply chain services leader, providing grocery and foodservice supply chain solutions for thousands of convenience stores, mass merchants, drug stores and military locations, as well as thousands of chain restaurants throughout the United States. With 38 modern distribution centers and one of the nation’s largest private fleets, the company optimizes the purchase, flow and sale of products from thousands of suppliers to over 54,000 locations. For more information about McLane Company, visit www.mclaneco.com.