XYIENCE Hosts Autograph Signing with Mixed Martial Arts Athlete Dan “The Outlaw” Hardy at 2011 Olympia Expo Sept. 16-17

LAS VEGAS (September 8, 2011)XYIENCE, maker of XYIENCE supplements and Xenergy, the official energy drink of the UFC, announces that XYIENCE team athlete Dan “The Outlaw” Hardy, who fights in the UFC’s welterweight division, will be appearing at XYIENCE’s booth #1214 at the 2011 Olympia Expo on Friday, Sept. 16, and Saturday, Sept. 17. Hardy will sign autographs from 1 to 3 p.m. both days. XYIENCE spokesmodel Amber Nichole, a former UFC octagon girl, will also be at the XYIENCE booth.

Olympia Expo is the world’s largest fitness expo and convention that takes place at the Las Vegas Convention Center. It is a part of the 2011 Olympia Weekend Sept. 15-18, and includes a variety of special events.

“As an professional athlete and former personal trainer, being a part of 2011 Olympia Weekend is really exciting because training and nutrition are a huge part of my life,” says Hardy, who recently relocated to Las Vegas and has been fighting in the UFC since 2008. “I’m looking forward to meeting all the MMA fans at the event.”

Hardy, 29, is a British welterweight who has been fighting professionally since 2004. He has an overall mixed martial arts (MMA) record of 23-10-0 (1 NC).

Along with the excitement, XYIENCE Xenergy is a nominee for Energy Drink of the Year in BodyBuilding.com’s 2011 Supplement Awards. The winner will be announced on Friday, Sept. 16, at the expo.

For more information on XYIENCE, Xenergy or Dan Hardy, please visit www.xyience.com.

About XYIENCE (pronounced zy-ince)

Headquartered in Las Vegas, XYIENCE products support an active and healthy lifestyle and are held to the most stringent standards of excellence. Visit www.xyience.com for details.

Xenergy (pronounced zen-er-gy)

Xenergy is the official energy drink of the Ultimate Fighting Championship (UFC) and is one of the fastest growing brands in its category. The first energy drink created by a nutrition company, Xenergy is a sugar- and calorie-free drink that’s fortified with vitamins. All-natural flavors provide a consistent supply of energy, without the “crash” inherent in most other energy drink brands.  Xenergy Premium flavors include Cherry Lime, Cran Razz, Mango Guava and Blu Pomegranate.  Xenergy Xtreme flavors include Fruit Punch, Orange Fuel and Cherry Rush.  Xenergy is available throughout the United States and Canada.