700% in-store growth includes two new lines of all natural beverages
SEATTLE, WA (May 21, 2012) — For the last 12 months, the soccer crazy consumers in the Pacific Northwest have been able to find Golazo Mango-Limón All Natural Sports Energy at Quality Food Centers. Golazo, a Northwest startup, successfully launched the brand at QFC in spring 2011 offering a healthier, All Natural alternative in a category plagued with artificial, high-calorie options. With phenomenal flavor and half the sugar of competing energy beverages, this single product exceeded store expectations for QFC within the first year of being available for purchase.
Based on the success of the last 12 months, Golazo is proud to announce the expansion of their offering at QFC’s 65 stores to include their full portfolio of 8 beverages made with the best All Natural, non-GMO ingredients. Mango-Limón All Natural Sports Energy will be joined by three new Sports Energy flavors, Mango-Limón Sugar Free, Mandarina (mandarin, pronounced Man-Da-Reena) and Jamaica (Hibiscus punch, pronounced Ha-My-CA) Punch, alongside the All Natural Sports Hydration line. The Sports Hydration line, made with coconut water and containing half the sodium of the leading sports drink, is offered in four Latin-inspired flavors – Mango-Limón (mango lime, pronounced Man-go Lee-Mone), Mandarina, Limonada (lemon-lime, pronounced Lee-Mone-Ahh-Da) and Jamaica Punch.
“QFC is the premier mainstream grocery retailer in the Pacific Northwest and one of two major Kroger banners in the geography. We are thrilled to expand our current partnership with them and look forward to providing QFC customers with our new Sports Energy flavors and Sports Hydration product line. With soccer at a fever pitch from Seattle to Portland, the timing could not be better!”, said Richard Tait, co-founder and CEO of Golazo.
About Golazo
At Golazo, Inc. we are on a mission to create the world’s passion brand for soccer. We Fuel Futbol™ with beverages that use the best all natural ingredients with Latin-inspired flavors and functionality designed for the pitch. With the ball as our compass, we will create a platform for human potential and the belief that everyone is Born to Score™. Our All Natural beverages are available at more than 1000 retailers across the Northwest, including QFC, Whole Foods Market, PCC, Metropolitan Market, AmazonFresh, New Seasons Market, Zupans, Bales, Fiesta Foods, and Amazon.com.