Beverly Hills, CA – Woodway Beverage Partners, LLC will be presenting Wolfgang Puck Cold Brewed Iced Coffee (WPIC) for the 2nd year at the Natural Products Expo West at the Anaheim Convention Center March 11 – 13. WPIC will be located in Booth #2383.
WPIC, a collaboration between Chef Wolfgang Puck, his Executive Pastry Chef Sherry Yard and Craig Lieberman of Woodway Beverage Partners, launched in Beverly Hills in 2009 with four signature flavors: Café au Lait, Vanilla Fusion, Crème Caramel and Double Blend Mocha. The product is certified organic and kosher, has only 120 calories and is produced through a cold brewed process which reduces tannins and alleviates the bitter taste often associated with hot brewed coffee.
Since its launch, WPIC has enjoyed a major expansion and may now be found in the natural food sections of Fresh Markets, Kroger, Smith’s Food, King Soopers, City Markets, Fry’s, Dillons, Rice Epicurean Markets and in Southern California Whole Foods, select CVS stores, Henrys Farmers Markets, Bristol Farms, Jimbo’s and Wolfgang Puck Express Cafes.
Additionally, WPIC has launched a major Social Media Campaign which has resulted in a wave of new Facebook fans responding to a very interactive personal communications campaign that garners more fans every week.
For more information about Wolfgang Puck Iced Coffee please visit www.wolfgangpuckicedcoffee.com. Additional materials will be available at the Expo.