DENTON, Texas (July 14, 2015)—One hundred percent natural, 100 percent non-GMO, lower calories and sugar, more vitamins and vegetables first – that’s what new super premium vegetable juice SaladPower® delivers, and more.
SaladPower is jam-packed with 2.75 servings of vegetables. Every carton of 100 percent juice includes kale, carrot, spinach, tomato, celery, green bell pepper and cucumbers, while some varieties contain fruit as well. SaladPower is available in four flavors: Just Veggies, +Mango, +Apple and +Pineapple, with a suggested retail price of $2.99 per bottle.
“We put only the best ingredients into SaladPower,” said Stephan Lotfi, CEO. “We use sustainably grown non-GMO vegetables and fruits, along with naturally sourced vitamin C for an extra boost, and we make sure our price point stays reasonable. There’s no funny business in our juices because simple ingredients always work best.”
SaladPower’s packaging was carefully chosen to reflect these values of providing a natural, affordable and nutritious juice. “By using a Tetra Pak aseptic carton, the product is better protected against light and oxygen, meaning the nutritional value of the vegetables and fruits are maintained and there is no need for preservatives or artificial ingredients,” said Lotfi.
It also was important that the SaladPower packaging be eco-friendly. Tetra Pak cartons are smart for the planet and preserve precious natural resources. They are mainly made from a renewable resource – paper made from selectively harvested, regrown trees – and are recyclable.
SaladPower was created by Lotfi and his longtime friend Nikhil Wagh, who holds the COO position at the rapidly-growing company. As fitness and health enthusiasts, they wanted to create a healthier, cleaner juice option that was both refreshing and of the highest quality.
ABOUT TETRA PAK
Tetra Pak is the world’s leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that each day meet the needs of hundreds of millions of people in more than 170 countries around the world. With more than 23,000 employees based in over 80 countries, we believe in responsible industry leadership and a sustainable approach to business. Our motto, “PROTECTS WHAT’S GOOD™,” reflects our vision to make food safe and available, everywhere. FSC licence code for Tetra Pak is FSC™ C014047. More information about Tetra Pak is available at www.tetrapakusa.com.
SaladPower® is a super premium vegetable juice, with a mission to make the cleanest, healthiest vegetable and fruit juices as widely available as possible. A startup conceived at Duke University and founded by two millennial entrepreneurs in New York City, SaladPower is taking on the juice industry by bucking the buzzwords in favor of affordability, accessibility and proven nutritional value. Rather than choosing between price and nutrition, SaladPower has created the healthiest and most affordable vegetable juice on the market. SaladPower is fully owned by Allinone Vegetables, LLC. For more information, please visit www.drinksaladpower.com, or follow the company on Twitter @SaladPower or Facebook at SaladPower.