AUSTIN, Texas — Chameleon Cold-Brew, a leading provider of organic, sustainably grown and ethically sourced coffee, announced today the debut of its newest beverage line at Natural Products Expo East: Chameleon Cold-Brew Lattes.
Inspired by a freshly made coffeehouse latte, Chameleon’s new single serve latte is the perfect blend of Chameleon’s signature organic cold-brew coffee and organic whole milk, complete with a frothy layer of foam for a unique and delicious on-the-go cold-brew experience. Using a proprietary technology, a foamy, creamy coffee latte is created right in the can when consumers shake the drink before enjoying.
The new latte line includes three delicious, coffee-forward flavors: Original, Chameleon’s cold-brew coffee blended with frothed organic whole milk and a touch of organic cane sugar; Mexican, featuring cinnamon, almond and vanilla flavors; and Pecan, an ode to the brand’s Texas roots. Each individual can will retail for a $2.99 MSRP and contains 90 to 100 calories and four grams of protein per 6.2 fl oz serving.
As with every product in Chameleon’s portfolio, the Cold-Brew Latte is made with organic, ethically sourced Arabica coffee beans, a reflection of the brand’s long-term commitment to economic and environmental sustainability programs in the farming communities where their coffee is sourced.
“We are continually innovating to provide new ways to deliver the experience of a premium coffee shop drink in a more convenient format,” said Chameleon Cold-Brew co-founder and CEO Chris Campbell. “With this new line, we are not only able to fill a gap in the RTD coffee category with an organic, coffee-forward, premium latte, we’re also able to do it in a way that remains true to our brand values of compassionate leadership throughout the supply chain.”
Located at booth #849 in the Baltimore Convention Center September 13-15, Chameleon Cold-Brew invites Natural Products Expo East attendees to stop by and be the first to sample its all-new organic Cold-Brew Latte flavors. Booth visitors will also have the opportunity to meet, greet and taste with Chameleon Cold-Brew staff and learn more about our sustainability efforts. The product has been chosen as a NEXTY Award finalist for Best New Organic Beverage. The winner will be announced on the show floor in Baltimore between 11 a.m. and 2 p.m. on Friday, September 14th.
About Chameleon Cold-Brew
Founded in 2010 and acquired by Nestlé USA in 2017, Chameleon Cold-Brew is one of the nation’s original purveyors of bottled cold-brew coffee. Providing a one-of-a-kind, completely customizable coffee experience, Chameleon uses only certified organic, responsibly sourced, Arabica coffee beans, a result of Chameleon’s efforts to empower suppliers and coffee-growing communities with resources to enact change – ultimately improving the quality of coffee and livelihoods for families and producers in the region. The brand’s portfolio of organic and sustainably sourced coffee offerings include five ready to enjoy cold-brew varieties, five cold-brew concentrates, kegs, cold-brew coffee pods, whole bean coffee, and three cold-brew with organic milk varieties. Chameleon products are currently available nationwide at Whole Foods, Target, Kroger, Safeway, Walmart and other authorized retailers, and online at Amazon.com, AmazonFresh, FreshDirect and ChameleonColdBrew.com. For more information, please visit ChameleonColdBrew.com or keep up with us on Facebook, Instagram and Twitter.