
“After running through customer feedback and taking a closer look at purchasing patterns, we saw an opportunity to develop a solution for those who enjoy multiple cups of cold brew each day,” said Melissa Kalimov, RISEBrewing Co. Chief Operating Officer. “We’re excited to expand our beverage offerings &give customers a perfect work from home caffeine option to fuel their focus.” HarryConnolly, RISE’s Director of Sales, shares,“SPINs data shows us that the Multi-Serve item sales have grown by 45% during the last year, contributing to over one third of the total RTD Coffee category growth, despite only contributing to a fifth of the category’s sales.”
The new RISE Brewing Co. Multi-Serve Nitro Cold Brew Coffees are dairy free, vegan, USDA Organic, Non-GMO and contain 32 ounces per container – so, 4-6 glasses of a 6-8 oz pour. Re-imagining how to best communicate the caffeine level on the packaging, RISE has equipped each Multi-Serve flavor with a specified caffeine level ranging from 1-3, which can be viewed on the front of each tetrapak. All four Multi-Serve Cold Brew Coffee flavors will be available for purchase on the RISE BrewingCo. website for $49.99 starting July 14th, 2021 and in select retailers soon after.
ABOUT RISE BREWING CO.
RISE Brewing Co. brews nitro cold-brew coffee kegs and shelf-stable cans for grocery stores, convenience stores, offices, bars/restaurants, and cafes. Our flagship, award-winning Original Black coffee is organic, non-GMO, non-dairy, and 0 calories. Think a super light, refreshing stout beer meets iced coffee with a frothy head. An infusion of nitrogen gives RISE its distinctive, creamy cascade. We also have a line of organic dairy and non-dairy lattes – including our multi-award-winning Oat Milk Latte, and Oat Milk Mocha.
For More Information:
https://risebrewingco.com/