Former Le-Nature’s CEO Pleads Guilty
Former Le-Nature’s CEO Grogory Podlucky has pleaded guilty to federal charges of tax evasion, mail fraud, and money laundering. Podlucky, whose scheme resulted in more than $600 million in losses…
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Dr. Mehmood Khan Profiled in Chicago Tribune
By 2020, PepsiCo hopes to double its healthier food portfolio to $30 billion with the help of Dr. Mehmood Khan, who is now PepsiCo’s chief scientist and CEO of its…
Cascadia Managing Brands Signs Definitive Brand Management Agreement with ChanTea
Cascadia Managing Brands and premium ready-to-drink tea company ChanTea have entered into a definitive brand management agreement in the United States. Cascadia is already hard at work on the brand…
“I do have the right,” says Lamborghini Energy Drink Distributor
A beverage marketer singled out by the Tonino Lamborghini group as improperly marketing an energy drink licensed under the family name defended himself and his business today, claiming that he…
After 140 Years, White Rock Still Solid
In the words of White Rock Beverages president Larry Bodkin, “It’s one thing to say you’re a product of the 70’s, but few can clarify that they mean the 1870’s.”…
Rush Limbaugh Teas Off
Yes, the conservative talk baron has launched “Two If By Tea”, which plays on the ride of Paul Revere. We don’t know how to react, except to say that we…
IFT11 Offers New Blends; Photo Gallery
New beverage blends and newly blended supplier companies featured prominently at the recent IFT tradeshow in New Orleans. Held June 11-14 at the New Orleans Morial Convention Center, the annual…
BevNET Live Roundup: Attendees Learn to Grow, Not Just Innovate
From luring investors to locking down trademarks, BevNET Live Summer 2011 offered a full look at the state of the entrepreneurial beverage business. Held on June 6 and 7 at…
2011 Water Guide: List Your Brand or Company Now
Does your company market a bottled water, enhanced water, tablet, powder, or water enhancer? Or are you a supplier to these companies? If so, you should list your company in…
illy issimo Lands Distribution In Over 14,000 CVS and Walgreens Stores
With an aim to reach brand-focused and affluent consumers, ready-to-drink coffee illy issimo recently landed distribution in over 14,000 CVS and Walgreens stores throughout the country. Launched as a joint…
Tropical Tempest: A-Rod Endorsement Confuses Coconut Category
So who, exactly, does #13 work for? On the baseball diamond, it’s obviously the New York Yankees, for whom Alex Rodriguez wears the number on his uniform and plays third…
Natural and Organic Food and Beverages to Surpass $78 Billion in Sales By 2015
Packaged Facts has projected U.S. sales of natural and organic foods and beverages to more than double by 2015 in a new report. The report pegged the current market at…
Tales From The Friend Front
Between the kids, the apparent dearth of babysitters in the Northeast, and the overwhelming cattle drive that is the BevNET empire, it’s rare that I have anything resembling a social…
Vita Coco CEO: “Pedal to the Metal Time.”
Buoyed by a series of endorsement deals and a peek at the company’s overall approach to distribution and marketing, the CEO of Vita Coco today revealed important strategic insights about…