Tailwind Nutrition, the leading provider of simple and complete nutrition products, has launched Rapid Hydration, an all natural electrolyte drink mix that quenches your thirst and rapidly replaces what you sweat out with the right blend of electrolytes and Vitamin C.
The Milwaukee Bucks and Junipero Gin have formed a new marketing partnership, making Junipero Gin an Official Spirit of the Bucks and Fiserv Forum.
Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – rolls out its ready-to-mix hydration powders in a trio of flavors nationally at 7-Eleven stores.
Optimum Nutrition, the world's #1 sports nutrition brand from Glanbia Performance Nutrition (GPN), releases its new global communications campaign “Unlock More You.”
Döhler, a global provider of natural ingredients, ingredient systems and integrated solutions, and Vertosa, the market-leading infusion technology company for cannabis and hemp products, announce a strategic research and development partnership for the food, beverage and nutrition industries.
Orange Peel is the new flavour and third product to join Absolut Vodka’s innovative shots range – Nights.
J. Rieger & Co. has deepened its partnership with the University of Missouri with the launch of two new ready-to-drink canned cocktails under the Electric Park Canned Cocktails brand.
Graasi, the pioneer in organic beverages, is delighted to announce a significant milestone in its journey toward nationwide accessibility. Partnering with KeHe Distributors, the second-largest natural and specialty distributor in the United States, Graasi Organic Barley Water is now readily available across KeHe’s warehouses, offering consumers access to its refreshing and health-conscious beverage options like never before.
Irvine’s Spirits, created and owned by Chef and TV host Robert Irvine, is a sponsor of the 2024 Tampa Bay Wine & Food Festival (April 9-13), marking the brand’s entry into Florida.
Guayakí Yerba Mate is revamping its executive leadership, announcing today the appointment of Harmless Harvest chief executive Ben Mand as its new CEO, with Robyn Rutledge, the company’s interim CEO since November, transitioning to Board Executive Chair.
Sunshine Punch – the ready-to-serve cocktail made from orange, creme, rum and vodka – has signed a distribution agreement with Southern Glazer's Wine & Spirits, the preeminent distributor of beverage alcohol.
The Finnish Long Drink, the brand built on the heritage of the legendary Finnish alcohol category of long drinks, announces the debut of its new Peach beverage, available nationwide beginning March 18.
Chameleon Organic Coffee, the original purveyors of consciously crafted bottled cold-brew coffee, announced the expansion of its ready-to-drink category with the debut of four ultra-convenient 8 oz. cold-brew cans.
Conecuh Brands LLC, a leading producer and marketer of super premium spirits, is proud to announce the addition of two new members to its sales leadership team.
