This week’s new products are offering up some holiday highs for consumers. We take a look at several new THC beverage launches from High Rise, Uncle Arnie’s and Louie Louie, as well as some non-infused innovations in coffee and creamers courtesy of MUD\WTR and Laird, and new energy drinks from C4, BUM and Playboy.
Three beverage industry investors discussed the metrics they use to guide their decisions in backing new drink brands.
Candy-coated dates, cocktails in pouches, collagen-infused beauty drinks and “noise-canceling” tonics. The latest wave of launches begs the question: is niche now the norm in food and beverage?
At BevNET Live Winter 2025, Generous Brands Chief Transformation Officer Todd Putman dove into the company’s unique position as an early-stage strategic acquirer and how the company strives to be the “Goldilocks of strategics” that can target brands that are “not too big and not too small” and grow mature brands into its existing platform.
President Donald Trump issued an executive order on Thursday directing the U.S. Attorney General to move cannabis from a Schedule I to Schedule III controlled substance, marking a watershed moment in the history of U.S. marijuana policy and a significant step forward for the nascent THC-infused beverage industry.
In recent distribution news, energy drink makers are capitalizing on demand in convenience, conventional grocery and airport channels.
Rising Chinese coffee giant Luckin Coffee is reportedly interested in a potential acquisition of Blue Bottle Coffee, according to a report in Bloomberg this week.
Nutrabolt, the parent company of C4 Energy and Bloom, has named Jason Cantelli as Chief Commercial Officer, overseeing strategy including the company’s DSD performance and key account relationships.
The family-owned Japanese company has been in operation for over a century, yet its goal to become a major player in U.S. beverages is only beginning.
This week's review roundup sees two very different takes on teas: freshly brewed (Wizzie's) and freshly buzzed (Uncle Arnie's).
The next evolution in adult non-alc (ANA) will require brands to find new occasions, invest in retail strategy, and create forward-thinking flavor profiles.
At BevNET Live Winter, three brand founders and previous New Beverage Showdown champions discussed strategizing for the next stage of growth.
PepsiCo and Walmart are facing a new proposed consumer antitrust class action this week, following the unsealing of a dismissed Federal Trade Commission (FTC) lawsuit against the company that alleged Pepsi gave Walmart exclusive discounts.
PepsiCo’s leadership structure is getting a year-end refresh with a string of organizational changes announced Wednesday morning. PepsiCo North America CEO Steven Williams has been appointed EVP and Vice Chairman, Global Chief Commercial Officer and Corporate Affairs.
