Backed by new innovation, Rowdy Energy is looking to hit the gas with C-store retailers this summer. The two-year-old brand, co-founded by NASCAR star Kyle Busch and ex-Suja founder Jeff Church, is shoring up its presence in the Midwest and South with a slate of new retail placements, according to an email from the company.
Comedian and brand-builder Jilly Hendrix is the latest founder to get into the low-and-no-alcohol category with BODY, a 30% alcohol-by-volume (ABV) vodka that launched last week.
Hangobi, an all-natural beverage designed for active lifestyles and hydration, is proud to announce that the brand has been selected by the Asian American Trade Associations Council (AATAC) as an official preferred vendor for functional beverages and now a top functional product for their 88,000+ convenience store locations across the U.S.
The Coca-Cola Company announced that Carolyn Everson, a business leader with extensive experience in media and consumer-facing companies, has been elected as a director.
The Alkaline Water Company Inc. (NASDAQ and CSE: WTER) (the “Company”), the country’s largest independent alkaline water company and the Clean Beverage company, announced that over 6,000 stores of a Fortune 200 national discount retailer will carry the Alkaline88 1-liter this summer. This significantly increases total nationwide distribution points for the Alkaline88 brand within the Specialty Retail channel.
Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Wade Yenny, the Director of Grocery, Dairy, & Frozen for The Fresh Market, who shared his thoughts, questions and feedback with the participants.
Verve Coffee Roasters, a Santa Cruz based specialty coffee company that offers some of the world’s highest quality craft coffee, launched its new line of ready-to-drink (RTD) Flash Brew Oatmilk Lattes. Available in three flavors including The Original, Chocolate and Honey Lavender, a first-to-market flavor in the category, Verve’s Flash Brew Oatmilk Lattes average 40 to 50 less calories per serving and two to three grams less sugar compared to similar products. The new RTDs are now available in all 13 Verve cafes in California, and will be available on Verve‘s website, Amazon and in grocery retailers this summer.
Orgain Clean Nutrition founder, CEO and food nutrition entrepreneur Dr. Andrew Abraham has partnered with Oscar-, Emmy- and Grammy-winning artist, actor, author and activist Common, as well as key wellness industry experts, to develop a content series meant to unlock the power of healthy, plant-based eating and its impact on performance and overall wellness. The three-part series will debut on the rapper’s popular YouTube channel, Com + Well. The pair will highlight various aspects of healthy living to support holistic wellness of the body, mind and soul.
STILLY, the new brand of ready-to-drink cocktails in a can that was released to liquor stores across Minnesota earlier this month, is already making a big splash among consumers.
BIOLYTE – touted as the world’s first “IV in a bottle” – continues its recent strategic retail expansion across the country with its debut in all 25 Dierbergs Market across the St. Louis, Mo., area. This growth comes on the heels of expansion into several hundred more QuikTrip and RaceTrac locations, its premier in select Target stores across the country and more.
After becoming the fastest-growing energy drink in the market, and expanding into the pre-workout supplement category earlier this year with the launch of ZOA+, ZOA Energy will activate at San Diego Comic-Con to give fans an exclusive first look in-person at its latest partnership with the highly anticipated upcoming feature film, Black Adam. With his unstoppable powers reflected, the limited-edition cans feature ZOA founder and film lead/producer, Dwayne Johnson, as Black Adam. The first edition of the Black Adam cans will be featured and given out at ZOA’s interactive footprint located in the Fan Zone area just outside the Convention Center.
African-distilled Procera Gin has expanded its celebration of the terroir of Africa with the release of two new expressions from the 2021 Juniper harvest. Procera Red Dot and Procera Green Dot join the highly decorated Procera Blue Dot – all distilled from fresh, never dried juniper berries.
Little Toad Creek Brewery & Distillery is bringing a taste of the Southwest to Texas with the state-wide availability of its Mixed-Up Mule canned cocktails. Until now, Little Toad Creek’s Mixed-Up Mule ready-to-drink cocktails were only available in New Mexico and Colorado. Thanks to the brand’s expanded distribution, Texans can now crack open a premium craft cocktail made with gin, rum, and vodka, real juices, and agave nectar to enjoy anywhere. Mixed-Up Mule is available in four flavors, including Watermelon Jalapeno, Gin & Grapefruit, Mojito, and Classic Mule.
Non-alcoholic aperitivo brand, Figlia, is launching its first ready-to-drink offering, 001. FIORE FRIZZANTE on July 25th. An ode to the classic aperitif (no bartending needed), 001.FIORE FRIZZANTE, offered in a sleek can, is a sophisticated, zero-proof aperitivo with effervescent bubbles and a touch of lemon. Bring the essence of summer in Italy to your favorite seasonal gatherings like picnics, bike rides, and beach days, 001. FIORE FRIZZANTE can be sipped anytime, at every occasion.
