Nestlé’s San Pellegrino is making a new marketing push by signing actor Stanley Tucci to a multi-year contract as its new ambassador and the star of an ad campaign kicking off this fall.
Desert Door Texas Sotol is proud to announce the hire of Rachel Vallejo Carneglia as the company’s new Director of Marketing. She was most recently the marketing director for Austin Parks Foundation.
Philadelphia-based Charles Jacquinet Cie., Inc. announced the debut of the newest addition to its Pennsylvania Dutch cream liqueur line, Strawberries & Cream. While enjoyable year-round, each bottle of Strawberries & Cream comes with a personalized Valentine’s tag, making it the sweetest gift for a friend, loved one, partner or yourself.
Mélanie Masarin, founder and CEO of pioneering non-alcoholic cocktail brand Ghia, discussed the influence of her work experience at Glossier on the brand’s development, her vision to build Ghia as an “IRL” platform and how it was impacted by the pandemic, the remarkable story about how she won over Ghia’s brand designer and why “growing up in the right way” often means pumping the brakes.
It’s been a longstanding trope of science fiction media that future technology will allow people to produce any food or drink they want on demand. Although it might be a while before we dine Star Trek style, California-based startup Cana Technology believes an era when we can “print” any beverage we want, anytime, at home, is just about here.
Jacksonville, Fla. — Today Acosta announced it acquired OeP, a best-in-class agency focused on providing white glove services to clients across multiple categories and increasing brand presence and ROI on…
Fast growing DC based wellness shot company Favor, has launched the first of their recovery focused shots. With call out ingredients Turmeric & Tart Cherry, this powerfully packed shooter works…
Chlorophyll Water, recognized by the Green Business Bureau as “Good for the Mind, the Body, and the Planet,” is now available at all Central Market locations in Texas. Owned by…
Plant-based protein drink maker Koia announced today it has partnered with keto diet influencer Thomas DeLauer, appointing the author and YouTube personality to the role of Chief Keto Officer, as well as launching a limited time collaboration flavor: Keto Raspberry Lava Cake.
In this spirits-focused People Moves roundup, Jeff Arnold joins LALO as COO while Richard Zeller is promoted to President at 3 Badge Beverage.
IRI, a fast-growing, innovative, global provider of technology, data and predictive analytics for the consumer, retail and media sectors, today announced that Misty Muscatel Davis will join IRI as global chief marketing officer, effective Feb. 1, 2022.
In less than five years since it first launched, Ghost Tequila is officially a national brand, expanding distribution into all 50 U.S. states. One of the fastest-growing tequila brands in the industry (posting volume growth of more than +200% last year), Ghost has also announced that several new marketing and sales director roles have recently been added to the company’s leadership team.
With more than 640,000 9L cases sold in 2021, Teremana Tequila has been the most successful launch of a spirits brand in U.S. history. From this unparalleled start, the brand is focused on furthering strategic expansions in the US and international markets.
The Irishman range of super-premium whiskeys produced by Walsh Whiskey (part of the Amber Beverage Group) has undergone an extensive rebranding to reflect its dedication to the pursuit of excellence in Single Malt whiskeys.
