News

Coke To Discontinue Tab In Next Round of SKU Cuts

Sugar-free soda Tab, the first diet cola released by The Coca-Cola Company, is the latest brand to be discontinued as part of the company’s ongoing purge of underperforming ‘zombie’ brands.

BeatBox Beverages Adds New Peach Punch Flavor

BeatBox Beverages, makers of the 11.1% ABV, eco-friendly Party Punch, announced this week the launch of its new flavor, Peach Punch. Inspired by the classic road trip confection, Peach Rings, the newest Party Punch flavor will be the sixth in BeatBox’s robust lineup of party-ready punches, including Blue Razzberry, Pink Lemonade, Fruit Punch, Fresh Watermelon, and Tropical Punch.

Taste Radio Insider Ep. 102: How Do You Build A Giant-Killer? Start With Peas.

Nick Desai, founder & CEO of pea-based snack brand Peatos, spoke about why he’s taking direct aim at legacy junk food brands, how to achieve meaningful scale amid consumer skepticism about better-for-you snacking, why he believes that he’s doing the right thing regardless of the brand’s chances for success and his perspective that the American dream “is still very much alive.”

Volley Tequila Seltzer To Expand Distribution To Tennessee, Georgia & New Jersey

Volley, founded by husband and wife duo Christopher Wirth and Camila Soriano, the awarding winning tequila seltzer made with just three clean ingredients: 100% blue agave tequila, sparkling water, and organic juice, has announced that it has appointed Athens Distributing Company to service the Tennessee market, Savannah Distributing Company to service the Georgia market and Allied Beverage Group to service the New Jersey market.

Fitness Company Peloton Files to Cancel Cascara Tea Brand’s Beverage Trademark

Cascara tea company Peloton is enlisting public support for its fight against a petition filed by fitness technology company Peloton Interactive to cancel its trademark for coffee-based beverages. The tea company launched a GoFundMe page this week to assist with legal costs as it prepares to challenge a Petition for Cancellation the fitness company filed with the United States Patent and Trademark Office last week.

SFA Cancels Winter Fancy Food Show

In an email today the Specialty Food Association announced the cancellation of the organization’s 2021 Winter Fancy Food Show, which was to be held in San Francisco on January 17-19. The annual trade show and conference highlights food and beverage producers targeting the specialty food channel.

Something New Under the Cap: Functional ‘Pops’ Take on Soda

A slate of low calorie, functional products bearing the hallmarks of classic sodas has begun hitting the shelves nationwide. Generally focused on promoting gut health through the addition of pre- and probiotics, these products are still young and not wholly proven, but strong sales momentum and institutional interest suggest they may have the potential to become a viable new subcategory.

Herb & Lou’s Hires Owen Rothstein as VP of Operations & Strategy

Herb & Lou’s, LLC. - makers of Infused Cubes non-alcoholic cocktail mixers and innovators in the world of mixology - is proud to announce the appointment of Owen Rothstein into the newly formed position of Vice President of Operations & Strategy.