5W Public Relations Named PR Agency of Record for Scheckter’s OrganicEnergy

NEW YORK, May 23, 2012 /PRNewswire/ — 5W Public Relations, a leading NY PR Agency is pleased to announce the addition of Scheckter’s OrganicEnergy™ to its growing roster of beverage and wellness brands. Scheckter’s OrganicEnergy™ is the world’s first 100% natural, organic and vegetarian approved energy drink that hinges on the goodness of nature. 5W Public Relations will execute a comprehensive public relations program designed to increase awareness of the company.

“We are thrilled to be working with Scheckter’s OrganicEnergy,” said Ronn Torossian, Founder of 5WPR. “Given our extensive experience creating and implementing successful public relations programs for other beverage brands, we are confident 5WPR will deliver similar results for Scheckter’s OrganicEnergy.”

Scheckter’s OrganicEnergy is the only energy drink to ever Win a Gold at the UK’s prestigious Great Taste awards. Each can of Scheckter’s OrganicEnergy™ contains the perfect combination of organic and natural ingredients to provide sustained energy while boosting mental performance. Founded by Toby Scheckter, a former racecar driver, Scheckter’s OrganicEnergy™ is a healthier alternative to a world full of artificial ingredients. His involvement on his family’s organic farm in the United Kingdom growing up, led him to a deep understanding of the benefits of quality organic products. For more information about Scheckter’s OrganicEnergy™ visit www.schecktersorganic.com.

About 5W Public Relations:
5W Public Relations (www.5wpr.com) is a full-service public relations firm known for implementing cutting-edge, customized media programs designed to impact our clients’ specific business goals and objectives. One of the 25 largest independent PR firms in the US, the agency maintains practice areas in consumer, technology, health and wellness, entertainment, lifestyle, fashion, and corporate communications. Our growth and recognition stem from a focused, smart, and creative staff that expertly communicates client messages to impact ROI. Founded by Ronn Torossian, our committed team has the understanding and ability to harness the newest tools in a rapidly changing media landscape.

SOURCE 5W Public Relations