The Flow: Coke to bottle domestically; Pepsi deal near close


  • Coke to buy CCE’s N. American operations – The Coca-Cola Co., Inc. announced its intent to acquire Coca-Cola Enterprises’ North American bottling operations. The move parallels a decision by archrival PepsiCo and comes after repeated denials that Coke was exploring the strategy. Link
  • Download your 2010 Nightclub & Bar Show Planner – will be on hand to cover and report on the beverage-related exhibitors at the show. Link
  • PepsiCo, Inc. announced that there are no further regulatory approvals required to complete its acquisition of PepsiAmericas and Pepsi Bottling Group. PepsiCo plans to close the acquisitions, which remain subject to other closing conditions, after market close on Feb. 26. Link


  • Four Ohio entrepreneurs recently introduced Famous Energy Drink, which they produce and distribute locally. Link
  • Jamba Juice Company and The Inventure Group, Inc. unveiled plans to launch its make-at-home smoothies — primarily in the Western United States. Jamba All Natural Smoothies will come Razzmatazz, Mango-a-Go-Go and Strawberries Wild flavors.
  • AMP Energy is introducing AMP Energy Juice in two flavors – orange and mixed berry – nationwide. Link
  • Sweet Leaf Tea announced three new flavors: Lemon, Citrus Green, and Diet Citrus Green. Link
  • Geyrhalter Design launched a re-design for Evolution Fresh. Link


  • Nawgan Products announced that it has partnered with Major Brands, Inc. to distribute Nawgan throughout Missouri.
  • Game Juice Inc. announced that Greater Detroit’s Value Center Markets, Hollywood Super Markets and Polly’s Country Markets, as well as Ann Arbor’s Party Center and Campus Corner, are now selling Game Juice. Link
  • Celsius Holdings, Inc. announced today that Celsius will be available at participating Casey’s General Store throughout the Midwest. Link
  • Bond Laboratories, Inc. announced the addition of G&G Distributing Corp., a MillerCoors distributor in Louisiana, to its list of distributors for Resurrection anti-hangover. Link
  • Kronik Energy drinks are being added to 140 company-operated Maverik convenience stores across several western states. Link
  • BeBevCo announced the addition of Yahnis Coastal, a beer and beverage distributor that serves 12 South Carolina counties, including Myrtle Beach. Link
  • Iceland Spring announced that it will now be distributed throughout New York City, Long Island, Rockland, Westchester, Putnam, Orange, Ulster, Sullivan and Dutchess Counties by Manhattan Beer Distributors. Link


  • A federal judge in San Diego allowed a suit against Vital Pharmaceuticals for allegedly making bogus weight-loss and energy-boosting claims for Redline and fraudulently concealing the dangers of some of its key ingredients. Link


  • New federal rules that define the requirements for meat and milk to be called organic have natural food advocates optimistic that the government will ensure the label has significant strength, the Washington Post reports. Link
  • Colorado Gov. Bill Ritter signed a package of bills taxing a collection of purchases, including candy and soda. Link


  • New Leaf Brands, Inc. announced that it has retained New York-based Carolyn Izzo Integrated Communications as its public relations agency to develop and implement a national public relations campaign promoting the company’s line of ready to drink teas.
  • Snapple has sponsored a new online sports show called “Out of Bounds” distributed by Yahoo. Link
  • Dr Pepper Snapple Group has shifted creative duties on its A&W, Canada Dry and Sunkist brands to mcgarrybowen from Young & Rubicam, AdWeek reported. Link
  • evian Natural Spring Water is sponsoring the 2010 Food Network South Beach Wine & Food Festival, Feb. 25-28. Link
  • The Gatorade Company and FOX Sports Net announced the second season of REPLAY, which re-stages classic games between some of the nation’s biggest high school sports rivalries. Link


  • Catechins in green tea could protect against common eye diseases like glaucoma, according to findings published in the Journal of Agricultural and Food Chemistry. Link
  • Extract of bitter melon may help protect women from breast cancer, said researchers at Saint Louis University. Link
  • People may avoid milk and other dairy products due to concerns about lactose intolerance, but eliminating those foods may be unnecessary, according to the National Institutes of Health. Link


  • California’s Press Enterprise published a profile on Mary Jane’s Soda and its creator, Matt Moody. Link
  • A Montana couple said their 17-year-old son suffered seizures and five days in the hospital after drinking two energy drinks. Link
  • A charity currently leading Pepsi Refresh Project rankings accidentally got a little help from Pepsi, to the annoyance of other competing groups, the New York Times reports. Link


  • Liberty Analytics Co. initiated coverage on Jones Soda Co. Link
  • Cott Corporation announced its results for the fourth quarter and fiscal year ended Jan. 2. Fourth quarter 2009 revenue was $386.0 million, compared to $371.4 million, an increase of 3.9 percent. Net income was $14.0 million, compared to a net loss of $12.1 million. Link
  • DNA Beverage Corporation announced that it has engaged the auditing firm of Mallah Furman f/k/a Berkovitz & Company of Miami and Ft. Lauderdale, FL, to initiate the audit process that will enable the Company to become fully reporting. Link
  • Dr Pepper Snapple Group, Inc. reported fourth quarter 2009 results. Net sales were down 1 percent. Net sales were flat on a currency neutral basis and excluding the loss of Hansen product distribution. Reported income from operations was $251 million compared to a loss of $836 million in the prior year period. For the year, reported net sales were down 3 percent. Net sales were up 2 percent on a currency neutral basis and excluding the loss of Hansen product distribution. Link
  • Red Bull GMBH said that its revenue sank by 1.7 per cent last year due to the global economic climate. The Austrian company reported sales worth $4.43 billion. Link
  • Cott Corporation announced its results for the fourth quarter and fiscal year ended Jan. 2. Fourth quarter 2009 revenue was $386.0 million, compared to $371.4 million, an increase of 3.9 percent. Net income was $14.0 million, compared to a net loss of $12.1 million. Link
  • Hansen Natural Corporation reported record financial results for the three- and twelve-months ended Dec. 31. Gross sales for the 2009 fourth quarter increased 13.8 percent to $329.6 million from $289.6 million a year earlier. Net sales for the 2009 fourth quarter increased 14.4 percent to $290.9 million from net sales of $254.4 million in the same quarter last year. Link


  • Hefty trash bag maker Pactiv Corp bought disposable food container producer PWP Industries for $200 million. The acquisition also gets Pactiv entry into a multi-year contract with Coca-Cola Recycling LLC, part of Coca-Cola Enterprises Inc, and a supply of bottles to make post-consumer recycled polyethylene terephthalate. Link


  • General Beverage Sales Co., Inc. signed a lease to occupy a 60,550-square-foot distribution center in Wisconsin. Link
  • The Coca-Cola Co., Inc. announced today that it has agreed to test fuel cells powered by environmentally friendly bio-gas to power its Odwalla juice packaging plant in Dinuba, Calif. The Company has signed on as a Foundation Partner with Bloom Energy, a California-based firm that manufactures fuel cells that can generate electricity from a variety of energy sources, including natural gas. Link


  • WANT Beverages team rider Ashleigh McIvor took first place in the Olympic debut of the women’s ski cross discipline at Vancouver 2010 Winter Games.
  • Pepsi-Cola Bottling Company of Central Virginia received the Hovey S. Dabney Award for Corporate Citizenship at the Charlottesville Regional Chamber of Commerce. The annual award honors businesses that show outstanding examples of corporate citizenship in the greater Charlottesville communities. Link


  • A creative 12-pack stacker turned a Cherry Crush display into the Easter Bunny. Good work. Link
  • Oklahoma and Connecticut have declared March National Caffeine Awareness Month. The annual initiative is designed to encourage communities to think about the risks associated with caffeine. Link
  • Concepts4Today introduced a personalizable beverage bottle name label which allows consumers to mark and identify their own beverage bottle or container with a single empty space on the pre-existing label. Link