BeatBox Parent Company to Lay Off 158 Employees
The Austin-based parent company of BeatBox Beverages plans to lay off 158 employees following Anheuser-Busch InBev’s (A-B) majority share acquisition of the party punch maker.
Mizkan Corners Cocktails by Merging Zing Zang, Angostura Into New Unit
Mizkan America is merging mixer maker Zing Zang and legacy bitters brand Angostura into the same in-house unit as part of a strategy to grow its “Inspired Mixology” business and position the business as a category leader in cocktail mixes.
Chicago’s United Center Will Start Selling THC Drinks Next Month
Hemp THC drinks are coming to the country’s biggest indoor arena.
Non-Alc Beverage Sales Remain ‘Healthy’ Despite Volume Slide
Non-alcoholic beverage sales stayed “healthy and broadly stable on a sequential basis,” despite mild volume declines, in the two-week period ending January 10, according to the latest analysis of NielsenIQ data by Goldman Sachs Equity Research.
Beverage Bytes: Energy Drink Boom Lifts Convenience Retailers’ Growth Forecasts
Although c-store beverage sales decelerated sequentially in the fourth quarter – driven by weaker traffic – retailers expect non-alcoholic beverage growth to re-accelerate in 2026.
Spirits: Bardstown Pivots to Total Beverage Distributors, Second Sip Joins SGWS
In this month’s distribution moves, several ready-to-drink brands (RTD) such as Carbliss and Angel Margarita expand into new regions, Bardstown Bourbon shifts to beer distributors in Texas, and a low-ABV spirit readies for expansion.
Recess Takes on Dry January Tropes; ‘You Don’t Need A New You’
At a time when people are floating lofty commitments to strict lifestyle changes, the message from Recess is simple: “you don’t need a new you.”
Lucky Broadens Energy Platform With Gummies
Lucky Energy is launching gummies as it platforms the brand into new use occasions, formats and value propositions.
Lucille Health Takes on Boost and Ensure With a Better-For-You Senior Shake
Inspired by the needs of her grandmother, Jess Haghani has set out to spur a better-for-you wave across the highly-processed senior nutrition aisle.
Heywell Preps for Scale with New Partnerships, Debuts Refreshed Look
Functional beverage maker Heywell is debuting a brand makeover as it dials in on retail expansion this year via two new strategic partnerships with BeyondBrands and Presence Marketing.
Bev-Alc Wholesalers Back Hemp Reform; New Bill Seeks CBD Limits
An influential group of beverage alcohol stakeholders is supporting legislative efforts to regulate hemp drinks before the November ban.
From Lobby Bars to Minibars, Hotels Are Rethinking Beverage Programs
Adult non-alc cocktails are gaining momentum in luxury hotels, with one major chain reporting a 32% sales increase over the past three years. But functional ingredients and education still create challenges.
Taste Radio: Cultivating New Frontiers In CPG. Mergers, Magic & Makers.
From cell-cultured protein and functional soda to premium cereal and frozen snacks, this episode spotlights innovative brands, emerging partnerships, and winning strategies gaining momentum across the CPG landscape.
Report: Nestlé Starts Auction for S. Pellegrino, Perrier & Water Assets
Nestlé is making progress in finding a buyer for its full suite of water brands, per a report in Bloomberg.