BevNET Live Winter 2022: Beat the Pack with Waterloo Sparkling Water’s Jason Shiver

To explore the tactics around building brands in the crowd, BevNET Live will welcome Jason Shiver, the CEO of Waterloo Sparkling Water and a long-time executive who has built teams in competitive CPG categories over the course of his career. During the past two decades, in addition to the sparkling water free-for-all, Shiver has successfully entered the fray in categories that include popcorn (SkinnyPop), gluten-free snacking (Glutino), and the low-carb diet trend (Atkins Natural).

Taste Radio: How ‘Super’ Successful Founders Ask For Advice, Build Value And Gain Trust

Super Coffee co-founders Jim, Jake and Jordan DeCicco spoke about how shifting headwinds have influenced recent business decisions, the impact of Covid on innovation and what they learned from being on the front lines of distribution and merchandising since the outset of the pandemic. They also explained the value of being “the world’s foremost experts on Super Coffee” and how they communicate exit planning to their team.

Sanzo Commemorates ‘Linsanity’ Anniversary with Jeremy Lin LTO Launch

Asian-inspired sparkling water brand Sanzo has partnered with former NBA star Jeremy Lin for a new LTO flavor launch – Asian Pear – which is rolling out in retail and online this month. The launch is timed to celebrate the 10 year anniversary of “Linsanity."

VPX Files for Chapter 11 Bankruptcy Protection

Vital Pharmaceuticals (VPX), the maker of Bang Energy, has filed for Chapter 11 bankruptcy protection. Business operations will continue, the Florida-based company said in a press release Monday, as it moves ahead with efforts to rebuild the Bang distribution network.

Review: Bitter Bubble

Bitter Bubble is a line of zero calorie sparkling beverages that are designed to emulate the classic combination of soda water and bitters. The product line, which launched in summer 2021, features three unsweetened flavors including Rhubarb & Hibiscus, Blood Orange & Chamomile and Sour Cherry & Chicory.

Report: Consumers, Categories Growing for Non-Alc Brands

A new report by spirit accelerator Distill Ventures highlighted non-alcoholic beverages and spirits evolution into a fast-moving segment with products ranging across different use occasions and need states.

ReserveBar Brings On-Demand Spirits Sales Online

E-commerce luxury spirits platform ReserveBar announced today that it will now provide on-demand sales, a move that reflects the changing landscape of online alcohol shopping and underscores the company’s ongoing mission to bridge the technology gap between alcohol producers and consumers.