Made in Nature is trying to zig while others are zagging, introducing a new set of nutritious, premium juices called Telula in the shelf-stable juice aisle, long considered something of a center store backwater.

Get all the details you'll need about the show, including listings of beverage exhibitors (supplied by New Hope Natural Media), in BevNET’s print-ready show planner.

In the fast-paced, musical chairs-like comings and goings of the beverage industry, the departure of one leader makes way for the arrival of the next. Such is the case with KeVita, who recently announced the addition of two new members to its executive team.

Company co-founder Justin Guilbert said that do-it-yourself consumer blends had a substantial impact on Harmless Harvest’s decision to create a coffee-inflused product.

Big Geyser COO Jerry Reda says the addition of Boylan won’t come at the expense of GuS, its other craft soda offering, which it has distributed since 2003.

A growing number of mainstream consumers want to add chia to their diets, yet many are wary of high calorie and sugar counts in products formulated with the trendy and nutrient-dense ingredient. That premise is behind the development a new brand extension from Chia\Vie called Chia Infusions.