Waiting for a Game-Breaker? Start a Rookie!

In an industry that is often risk averse, BevNET Magazine publisher Barry Nathanson suggests that beverage retailers and distributors take more chances on new brands and innovative products. "Beverages are in a lull, waiting for the next great thing. If it arrives soon, terrific. But until then, take a chance on some exciting new entries," said Nathanson.

BevNET Live Winter 12 – Sampling Bar Signup Now Open!

Registration for the Sampling Bar at BevNET Live Winter 12 is now open! What is the Sampling Bar? It’s a free opportunity for attendees of BevNET Live to have their drink included in the coolers that are made available (on both days of the event) to attendees of the event. Why would you want to do this? Easy — BevNET Live’s attendees include distributors, investors, and other people from the trade who are actively seeking new products.

What Are the Most Effective Ways to Screen Potential Employees?

Screening job candidates is one of the first - and perhaps most critical - parts of the hiring process. It can, however, be very time-consuming and difficult to navigate, particularly for a company with limited resources. In order to more efficiently manage the screening process, Josh Wand, the founder of BevForce, a staffing agency focused on the beverage industry, shares a few ways to most effectively screen potential employees.

Arnold Greenberg, Snapple Co-Founder, Passes Away at 80

Arnold Greenberg, one of three friends who started the new age beverage revolution with the introduction of Snapple drinks, died on Friday, according to an obituary in the New York Times. It was known that he had been battling cancer for some time.

Spotlight Category: Energy Drinks – A Year Over Year Comparison

With a number of "zero" branded drinks leading new growth in the category, energy is chugging along – up to $7.2 billion sans Walmart and a few other key chains. While it remains to be seen if the recent negative publicity surrounding energy drinks has a significant impact on sales, the category appears to be surging to $10 billion in annual revenue...

November 15 is the Deadline to Submit Your Brand for BevNET’s Best of 2012 Awards

Time is running out to submit your brand for BevNET's Best of 2012 Awards! November 15 is the last day that we are accepting submissions for our 9th annual “Best of” awards, which are announced in December and will feature winners in over 12 categories. Winners will be invited to participate in the awards presentation at BevNET Live Winter 2012, and will have the ability to use the BevNET Best of 2012 logo in press releases, marketing materials, and product packaging.

Review: Alkazone

Billed as an “electrolyte enhanced water with minerals,” Alkazone is one of a growing number of high pH/alkaline waters on the market.  While we can’t test the product or tell…

Sambazon: “Consumer Reports Got it Wrong”

Following the release of a Consumer Reports study that investigated the actual versus reported caffeine content in a variety of energy drinks, acai-drink maker Sambazon issued a statement that questioned the magazine’s inclusion of its Amazon Energy drink and refuted the study’s findings that the beverage contained more caffeine that listed on its label.

Tidy Profits: Premium Ingredients Drive Growth in Kids’ Beverages

Kids are used to hearing they need to clean up their rooms. Now drinks aimed at kids are cleaning up their ingredients. It’s part of a broader cleanup of American lifestyles. Particularly in the CPG arena, there’s a growing awareness that the earlier the life stage, the easier it is to create a natural or organic foods consumer. And the kids themselves are aware, as well...

Review: Red Jacket Tart Cherry Juice

As tart cherries continue to gain attention as a "super fruit" on the rise, Red Jacket Orchards has launched “Tart Cherry Stomp,” a 100 percent juice blend of tart cherry juice, apple juice, and vitamin C. While we were hoping for a bolder, more tart cherry flavor - as the name might imply - the new beverage is nicely packaged, and, with a few tweaks to its formulation, has the potential to be an stand-out in the juice category.

Learn How to Grow From the Ground Up: Beverage School at BevNET Live

Beverage School at BevNET Live is designed to be an on-ramp for those who are new (or relatively new) to the beverage industry. Early-stage entrepreneurs who take part in the half-day program will the chance to get an overview of the beverage business from product formulation through retailing, all in a special session to be held the day before BevNET Live commences.

November 15 is the Deadline to Submit Your Brand for BevNET’s “Best of 2012? Awards

Time is running out to submit your brand for BevNET's "Best of 2012" Awards! November 15 is the last day that we are accepting submissions for our 9th annual “Best of” awards, which are announced in December and feature the top brands in over 12 categories. Winners will be invited to participate in the awards presentation at BevNET Live Winter 2012, and will have the ability to use the BevNET Best of 2012 logo in press releases, marketing materials, and product packaging.

Searching for Entrepreneurs? Look for Communities.

In his book The Rise of the Creative Class, Richard Florida wrote about the function that cities have had in the rapid growth of an economy based on creativity. So how does that relate to the beverage business? Not necessarily directly – after all, much of the beverage industry is outsourced to factories that manufacture either centrally or regionally and then redistribute their production to wider areas. But on an entrepreneurial level there is an interesting relationship.