Move over pumpkin spice, it’s Cranberry’s time to shine. The holiday flavor is popping up in seasonal varieties from drink makers like Gorgie, Halfday, Unwell and Cann. Also this week, Ardor, Huxley, Naked Smoothies and Mockly unveil packaging refreshes.
Gorgie
Sleigh bells are ringing for energy brand Gorgie with the launch of its limited edition Cranberry Party Pop flavor. Similar to the brand’s summer seasonal variety, Pink Lemonade, Cranberry Party is launching exclusively in Target. The drink contains 150mg of green tea caffeine, biotin, B vitamins, and l-theanine. For more information, visit getgorgie.com.
Ardor
Certified organic energy drink Ardor unveiled a 5-SKU (Black Cherry, Clementine, Lemon Lime, Passionfruit, and Watermelon) line of Sparkling Energy Drinks made with Organic Fruit Juice. Available in select Whole Foods locations, the juice-based drinks contain 4 grams of added sugar, 50 calories, 100mg of organic caffeine and 200mg of organic L-theanine. For more information, visit ardorenergy.com.
Naked Juice
Smoothie brand Naked is shaking up its portfolio with new protein and fiber varieties as well as a packaging redesign on the brand’s lineup. The brand’s bolder look extends to the Machines line while Naked brings more function with new varieties. New editions include Fiber smoothies (Tropical Greens and Strawberry Lemmon Ginger) and Protein smoothies (Coco Gauff’s Protein Pineapple Orange, Double Berry and Tropical), with 20 grams of protein. For more information, visit nakedsmoothie.com.
Coca-Cola
Coke is getting festive with its seasonal variety, Holiday Creamy Vanilla. Available in 12-packs of 12 oz. cans, and individual 20 oz. and 2-liter bottles, the LTO is part of Coke’s campaign to “Refresh Your Holidays.” For more information, visit coca-cola.com.
Red Bull
Red Bull’s Holiday Edition features a blend of Fuji apple and ginger flavors, available in full-sugar and sugar-free varieties. The autumn-themed drink can be found in 8.4 oz. and 12 oz. formats. For more information, visit redbull.com.
Phorm Energy
Anheuser-Busch and Dana White-backed Phorm Energy released a limited-time variety to honor Veterans Day, Honor. Educate. Unite. A portion of the proceeds for the cherry slush flavor will support the Folds of Honor nonprofit scholarship organization. For more information, visit phormenergy.com.
Halfday
Halfday has its own take on the Cranberry trend. Available on Amazon and Halfday’s website, Cranberry Iced Tea has 3 grams of sugar, 30 calories and 6 grams of prebiotic fiber per 12 oz. can. For more information, visit drinkhalfday.com.
Mary Jones
Jones Soda has expanded its Mary Jones hemp-derived THC drinks with Zero Sugar options. The zero-calorie line comes in 12 oz. sleek cans and have 10mg of THC, available in Cola, Root Beer and Berry Lemonade. For more information, visit gomaryjones.com.
Huxley
A year and a half since launching, energy drink maker Huxley has refreshed its packaging. The brand’s 3-SKU (Strawberry, Tangerine and Mango) juice-based energy drinks contain 100mg of electrolytes, 90mg of caffeine and 5 grams of sugar, as well as the benefits of l-theanine derived from cascara. The updated branding simplifies front-of-label callouts and adds color and transparency to flavor varieties. For more information, visit drinkhuxley.com.
Unwell
Dipping its toes into the energy set, Unwell is testing the waters with a limited edition Frosted Cranberry caffeinated drink. The first sparkling energy SKU from the brand contains 745mg of electrolytes, six essential vitamins and 150mg of green coffee-derived caffeine. For more information, visit drinkunwell.com.
Recess
Relaxation beverage Recess released its holiday-themed Peppermint Bark Tini. Available in 12 oz. slim cans, the sparkling candy cane and chocolate flavor is the newest edition to the Zero Proof line. For more information, visit takearecess.co.
5-hour Energy
Shot brand 5-hour Energy has collaborated with video game Outer Worlds 2 on a Purpleberry Punch flavor. The zero-sugar variety contains 230mg of caffeine and B vitamins to keep gamers alert while playing. For more information, visit 5hourenergy.com.
Mockly
Adult non-alcoholic (ANA) cocktail brand Mockly unveiled its new can design and flavor names as it launches a new Citron Café Noir variety. The cold brew-based drink blends cocoa, ennel and lemon as an ANA espresso martini. Mockly is returning to its 8.4 oz. cans, reinforcing the brand’s identity as “cocktail adjacent” beverages. For more information, visit drinkmockly.com.
Super Fog Burzt
Cannabis technology company Mfused has launched a cannabis-infused lemonade beverage Super Fog Burzt. The new dispensary channel product will launch in Washington state recreational cannabis retailers, with New York and Arizona following. The seven flavors (Baja Blazed, Blu Razz, Früt Punch, Lemon Loopz, Galactic Grape, Wild Watermelon and Swirly Temple) are 100mg THC per 12 oz. bottle with a 6ml dosing cap for “controlled consumption.” For more information, visit mfused.com.
Cann
Intoxicating hemp brand Cann has added sage to its seasonal LTO cranberry variety. Cranberry Sage is available in the brand’s microdosed 2mg THC, 5mg Hi-Boy and 2mg Roadie packet formats. For more information, visit drinkcann.com.
Highpour
Intoxicating hemp spirit maker Highpour has expanded into RTDs. The new canned format comes in two dosages with two different formats: 2.5mg of THC Seltzers and 10mg Margaritas. Both come in 12 oz. cans with the micro-dosed variety in Blueberry Lemon, Orange Vanilla and Ranch Water flavors. The higher-dose margaritas are available in Grapefruit, Classic and Pineapple options. For more information, visit highpour.com.