Sometimes the best thing a package can do is get out of the way and show its contents. This approach has paid major dividends for those PET bottle manufacturers that have recently grabbed a significant share of the multi-serve juice container market from the from hitherto unchallenged carton suppliers.
Maybe they should change the name to Xing Beverage. Xing Tea, the canned all-natural line produced by the owners of New Age Beverage Company in Colorado, is rolling out a…
First it was coconut water, where claims concerning the electrolyte levels of O.N.E. have recently come under legal fire. Now, it’s Naked Juice, which is facing the potential of a…
The New Beverage Showdown 2, an exciting new showcase for new beverage companies, is returning at this winter's BevNET Live in Santa Monica, CA. It will offer six new beverage brands the opportunity to win cash, exposure, and advice as part of the challenge to be chosen as the most promising new brand of the competition. It is sponsored by Venturing & Emerging Brands (VEB), a business unit of Coca-Cola North America. Read the full article to find out more -- and to apply to take part in the New Beverage Showdown.
At the recently held Natural Products Expo East show in Baltimore, BevNET caught up with Danny Stepper and Pat Bolden of L.A. Libations to discuss their recent foray into the…
Grand Ma Ma’s Sweet Southern Tea is named for former NBA Allstar Larry Johnson, who gained the nickname from a Converse commercial in the 1990’s. Why this is being put…
BevNET Live Winter 11, which will be held on December 5 and 6 at the Loews Santa Monica Beach Hotel in Santa Monica, CA, is only 65 days away. And…
Naked Juice’s Coconut Water recently expanded into flavored offerings and today we’re taking a look at their Mango Peach variety. What’s really interesting about this product is its use of…
Fair Trade USA is gearing up for October – dubbed “Fair Trade Month 2011” – following news that SPINS reports revealed a significant increase in sales and a strong foundation…
Under VP of Marketing Blair Owens, Hansen’s Beverages, the natural beverages company that is better known as the owners of Monster Energy, has slowly begun to extend its portfolio into…
Like all of Fentiman’s products, Cherry Tree Cola is a premium carbonated soft drink that uses fermented ingredients (in this case, fermented ginger root extract) to create an enjoyable and…
The National Association of Convenience Stores (NACS) annual show is less than a week away in Chicago, IL. The largest event for the convenience and petroleum retailing industry, NACS is…
The Sunshine State matters a lot – and that can drive beverage companies crazy. As one of the nations’s electoral swing states as well as the site of no fewer…
With more than 100 beverage-related exhibitors and over 20,000 attendees, Natural Products Expo East returned to Baltimore after a three year stint in Boston. While Expo East lacked the thunderous atmosphere that Expo West enjoyed earlier this year, the show did feature a number of new and innovative beverage companies introducing products in growth categories like tea, coconut water and aloe juice, as well as several rebrands and repackaging efforts - most notably by Honest Tea.
