Coke Readies Nationwide Seagram’s Push
Having finally acquired full distribution rights to Seagram’s, Coca-Cola is now using its powerful distribution system to push the ginger ales and mixers nationwide. “We’ve had rights to their brand…
Protein and Plastics in Hand, FRS Heads for Convenience
While the still-patchouli-and-granola scented Natural Foods Expo West show might seem an odd place for performance beverage company FRS to pull back the curtain on a new set of convenience…
Review: Dr Pepper 10
Dr Pepper has one of the most beloved diet CSDs on the market with Diet Dr Pepper. Now, they’ve created a ten calorie version, which uses the uncommon blend of…
Download BevNET’s Show Planner for the 2011 Nightclub & Bar Show
It’s time for the 26th annual Nightclub & Bar Convention and Trade Show, held during International Hospitality Week at the Las Vegas Convention Center. BevNET.com will be on hand to…
Review: Assure
Assure, whose CEO presented the brand at the BevNET Live Winter 10 Live Review Panel, is a new brand targeted at “Active Boomers On-The-Go.” They’ve done some things very well,…
BevNET New Product Insider sample issue
Here’s a free look at today’?s BevNET New Product Insider. Featuring new beverage brands and line extensions, New Product Insider is delivered via email alerts exclusively to paid subscribers. The…
AriZona to Play Ball with Gatorade, Powerade
As part of its ongoing effort to stretch its well-known brand into a variety of emerging beverage areas, AriZona Beverages is introducing AriZona Sports, a new line of all-natural isotonic…
Fiji Water President Cochran to Head Pabst Brewing Co.
John Cochran is leaving his position as president of Fiji Water Company to work at Pabst Brewing Company as its new CEO. Cochran joined the popular legacy brand less than…
PR Stunt Alert: Just Chill Chasing Charlie Sheen
Apparently, that wacky Just Chill crew is offering the Ma-Sheen $3 million to be its spokesman — IF he cleans up his act.…
Back To School For Sparkling Drinks
Want to find out where all the growth in the sparkling juice category is? The answer is you’ve got to go back to school, where many of the most creative…
Kombucha on Demand? BAO Fresh Kombucha to try Delivery
Call it the country’s first Probiotic Delivery Service. New York City-based BAO Fresh Kombucha has announced plans for a new direct-to-consumer delivery service for their healthy beverage line. BAO (which…
Review: Omega-3 water
Dr. Edward Beja, Optometric Physician, President and CEO of Ponce de Leon Enterprises created and developed an all natural line of Omega-3 fortified water with Vitamins B (3,5,6,12), C, and…
Goldman on Honest Purchase: “We want to be able to keep our own identity.”
Leaving Bethesda was never on the table. That point, made by Honest Tea co-founder Seth Goldman as he prepared to announce the completion of the purchase of his company by…
Solutions for Sleepyheads: the Relaxation Family Tree
Confused about the category that has been labeled everything from “relaxation” to “anti-energy”? Relax! We’ll guide you through the category, which research group IBIS World claims is now $500 million…