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BevNETPress Releases

Plink!’s Fizzy Electrolyte Tablets Certified by The Osmolality Lab for Daily and Recovery Hydration

PRESS RELEASE posted by Plink!

Oct. 6, 2025 at 3:16 pm

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Plink!, the fizzy hydration brand known for turning plain water into a daily treat, announced today that its award-winning electrolyte tablets have been officially certified by The Osmolality Lab, a leading authority in hydration science. The certification confirms that Plink!’s clean-label, effervescent formula supports rapid rehydration and meets the gold standard for fluid absorption and electrolyte balance.

Osmolality is a key indicator of how efficiently a product rehydrates the body, determined by the concentration of solutes like electrolytes in the solution. Through a series of independent tests, The Osmolality Lab determined two clinically-backed usage guidelines:

  • One Plink! tablet in 12 oz of water provides osmolality for daily hydration, making it an ideal formula for all-day sipping.
  • Two Plink! tablets in 10 oz of water is the recommended dose for rapid rehydration, helping replenish fluids and electrolytes efficiently after sports, working outside, travel, or other situations where it would be beneficial.

“We test hydration products against strict osmolality thresholds that reflect how the body absorbs water and electrolytes,” said Nick Gillitt, PhD, CEO of The Osmolality Lab. “Plink!’s fizzy tablet formula passed with flying colors—and offers a practical solution that’s both effective and enjoyable to drink.”

Plink! delivers a precise blend of Sodium (250mg), Potassium (180mg), and Magnesium (25mg) per tablet, with just 1g of sugar and 10 calories. It’s a convenient and mess-free alternative to sugary drinks and powdered mixes—ideal for parents, kids, athletes, travelers, and anyone trying to drink more water.

“We started Plink! to make hydration fun, effective, and better for the planet,” said Luke Montgomery-Smith, co-founder of Plink!. “Getting certified by The Osmolality Lab is a huge step. It proves that our fizzy tablets don’t just taste great, they work."

“We love giving our customers two solutions with one product. One tablet for daily hydration, two tablets for recovery hydration. It’s easy and puts the power in their hands to optimize their routine based on their needs, and it’s science-backed,” said Max Luthy, co-founder of Plink!.

OSMOLab-certified, Plink!’s 3-flavor Variety Pack features Watermelon, Pomegranate Berry, and Pineapple Grapefruit. Plink! is available nationwide at select CVS and GNC stores, on drinkplink.com, Amazon, and in select national retailers.

Plink!’s certification arrives as more consumers seek hydration options that are low-sugar, free from artificial junk, and backed by science. With Plink’s effervescent tablets, there is no stirring, no clumping, and no salty sediment at the bottom. Every sip is perfect, from the first to the last. Plink! is raising the bar for what hydration can be like—fun, fizzy, and clinically effective.

ABOUT PLINK!

Plink! makes award-winning effervescent electrolyte tablets that support hydration with clean ingredients and bright, craveable flavors. Vegan, keto-friendly, and planet-conscious, Plink! turns plain water into a fizzy ritual the whole family will love.

ABOUT THE OSMOLALITY LAB

The Osmolality Lab is a globally recognized testing facility focused on advancing hydration science. The lab offers third-party certification for products that meet strict osmolality standards for absorption and efficacy in hydration.

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