The Original Pickle Shot Aligns with Southern Glazer’s in 24 States

Fast-Growing Pickle-Flavored Spirit Strengthens U.S. Distribution Network and Enters the Military Channel

 

DEERFIELD BEACH, FL – The Original Pickle Shot® (“TOPS”), the brand that created the pickle-flavored spirits category, has aligned with Southern Glazer’s Wine & Spirits (Southern Glazer’s) in 24 U.S. markets and will soon be available in select Army & Air Force Exchange Service (AAFES) locations in the military channel, further strengthening its distribution as the brand continues its rapid growth across the United States.

 

The Southern Glazer’s alignment includes Alabama, California, Idaho, Illinois, Iowa, Maine, Massachusetts, Minnesota, Mississippi, Montana, Nebraska, New Hampshire, New York, North Carolina, North Dakota, Oklahoma, Oregon, Pennsylvania, South Dakota, Utah, Vermont, Virginia, West Virginia, and Wyoming. California and Minnesota are new markets for TOPS. In total, including the current 24 Southern Glazer’s markets, the brand is now available in 46 U.S. states.

 

Recently ranked among Nielsen’s 10 largest flavored vodka brands in the United States, The Original Pickle Shot continues to benefit from consumers’ growing appetite for pickle flavor, which has moved well beyond the garnish tray into snacks, beverages, cocktails, and spirits.

 

“Pickle flavor is everywhere right now, but for us this isn’t a trend we’re chasing, it’s a category we helped create,” said Laura Becraft, CEO of The Original Pickle Shot. “Our opportunity now is to make sure The Original Pickle Shot is there when and where consumers want it. Partnering with Southern Glazer’s gives us tremendously greater reach across the country, while entering the military channel also opens another important avenue for growth.”

 

Last week, The Original Pickle Shot was also named one of IMPACT’s “Hot Prospect” spirits for 2025, ranking #8 on the list by volume. The prestigious industry award recognizes brands that have achieved strong growth over the preceding three years, and marks the second consecutive year The Original Pickle Shot has earned the distinction.

 

Available in Original Dill and Spicy Dill flavors, The Original Pickle Shot combines five-times-distilled vodka with a proprietary pickle brine recipe. At 30 proof, it contains no artificial flavors, colors, sugar, or gluten, with just 1.5 carbs and fewer than 40 calories per serving.

 

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About The Original Pickle Shot

The Original Pickle Shot, launched in 2018 and now available in more than 15,000 bars, restaurants, and retail stores in 46 states throughout the U.S., is the top-selling pickle brine-infused vodka in America. Recently ranked among Nielsen’s 10 largest flavored vodka brands in the country, The Original Pickle Shot has helped pioneer and define one of the beverage industry's fastest-growing flavor trends. Available in Original Dill and Spicy Dill flavors and convenient 750ml, 375ml, and 50ml bottle sizes, The Original Pickle Shot features a proprietary pickle brine blended with 30-proof five-times-distilled vodka. It contains just 1.5 carbs and fewer than 40 calories per shot, with no sugar, gluten, artificial flavors, colors, or dyes. The Original Pickle Shot isn’t a pickleback or a chaser; it’s a one-of-a-kind ready-to-pour vodka with a distinctive dill pickle flavor and signature light-green appearance. For more information about The Original Pickle Shot or to purchase online, visit theoriginalpickleshot.com.

 

About Southern Glazer’s Wine & Spirits 

Southern Glazer’s Wine & Spirits is the preeminent total beverage distributor, building brands for moments that matter. Southern Glazer’s will adopt the Southern Glazer’s Beverage Company name companywide in 2027. The multi-generational, family-owned Company has operations in 47 U.S. markets and Canada, as well as brokerage operations through its Southern Glazer’s Travel Retail Sales & Export Division in the Caribbean, Central and South America. In 2026, Southern Glazer’s was recognized by Newsweek as one of America’s Greatest Workplaces for Culture, Belonging & Community. In 2025, Southern Glazer’s was recognized by Newsweek as one of America’s Greatest Workplaces for Diversity and America’s Greatest Workplaces for Women. Southern Glazer’s urges all retail customers and adult consumers to market, sell, serve, and enjoy its products responsibly. For more information visit southernglazers.com. Follow us on Facebook, X and Instagram @sgwinespirits.