Holiday Vodka Expands U.S. Footprint, Now Available Across Connecticut, Florida, and Georgia

Award-winning Italian-crafted vodka expands its presence across key U.S. markets

NEW YORK, NY - September 29, 2026 - Holiday Vodka, the Italian-crafted vodka, is pleased to announce its continued U.S. expansion with new availability across Connecticut, Florida, and Georgia. Driven by growing demand, the three new markets build on the brand’s presence in New York, New Jersey and California and mark the next step in its national growth.

The expansion comes amid continued momentum for Holiday Vodka as the brand builds its presence across leading on- and off-premise accounts and introduces new consumers to its distinctly Italian approach within the category. This expansion follows Holiday Vodka’s strategic distribution partnership with Winebow, which will support the brand’s growth in Connecticut, Florida, and Georgia.

Crafted in Italy by renowned spirits developer Giancarlo Mancino and distilled at the historic La Canellese Distillery in Piedmont, Holiday Vodka is made from just two ingredients: 100% soft Italian wheat and alpine spring water, and is free from additives, sugar and artificial enhancements. Its clean, smooth profile makes it equally suited to classic cocktails and sipping neat. Holiday Vodka is currently available in 750ml bottles with an SRP of $29.99 and newly available in 1L bottles with an SRP of $33.99.

“We created Holiday Vodka with the belief that lasting brand loyalty starts with what’s in the bottle. For us, that means exceptional Italian ingredients and a clean, versatile profile that works as well in a cocktail as it does on its own” said Anna Goldman, Founder of Holiday Vodka. “It’s been incredibly rewarding to see consumers and our partners in hospitality respond to that vision. Expanding into Connecticut, Florida and Georgia allows us to build on that momentum, strengthen our relationships with bars, restaurants and retailers, and introduce Holiday Vodka to more people across the country.”

Holiday Vodka has earned a 94-point rating from Wine Enthusiast and was featured in the 2026 Esquire Spirit Awards, further underscoring the quality and craftsmanship behind the liquid. Coupled with its distinctive visual identity and growing presence within hospitality, food, fashion, and culture, Holiday Vodka is bringing a fresh perspective to the vodka category while remaining grounded in exceptional ingredients and a spirit made for celebrating.

For more information, follow @Holiday.Vodka on Instagram and at Holiday Vodka on LinkedIn.

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About Holiday Vodka

Holiday Vodka is a premium Italian vodka inspired by the moments when time slows, drinks are poured, and you’re exactly where you’re supposed to be. Crafted in Italy with 100% soft Italian wheat grown in Piedmont and pure alpine spring water from the Maritime Alps, Holiday Vodka is distilled and bottled at a fourth-generation, family-owned distillery dating back to 1890. Exceptionally smooth, and endlessly sippable, Holiday delivers a refined, elegant profile designed to be enjoyed neat, on the rocks, or in elevated cocktails. The brand naturally lives at the intersection of beauty, fashion, design, and culture as an extension of its DNA. Holiday Vodka is built on the same values: thoughtful details, quality ingredients, and an effortless sense of polish that feels timeless. Holiday Vodka is designed to be the center of the table, the start of the night, and the reason you stay a little longer.

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Tanner Tompkins

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