NEW YORK, N.Y.— The Finnish Long Drink – the incredibly refreshing sparkling citrus drink with real liquor, built on the heritage of the legendary Finnish alcohol category of long drinks – is pleased to announce that actor Miles Teller will be taking a larger ownership stake and increasing his investment in the brand, which he has helped build a presence for in the United States as a Co-Owner.
Entering 2023, The Finnish Long Drink currently stands as the fourth most popular ready to drink brand in the country having a banner year reaching over a million cases sold, with the mission of establishing long drinks as a staple stateside, as it is in Finland.
Teller’s ties with The Finnish Long Drink started after he stumbled upon a sampling at an East Village liquor store with Co-Founders and native Finns, Ere Partanen and Sakari Manninen, and loved it so much that he sparked a relationship with the brand. Excited about the prospect of bringing the historic drink to life, Teller went to Finland, along with the other Co-Founders, Evan Burns and Mikael Taipale, to learn more.
“I became an investor in The Finnish Long Drink because I think it’s the best in the market and has an authentic backstory. It’s high quality stuff and I think consumers deserve a product that’s this good and refreshing,” says Teller. “Now that we are available in over 34,000 locations and most major chains, I wanted to lead an investment that will further our growth, help us advertise nationally, and get the word out about The Finnish Long Drink – the best canned beverage in the game.”
“When we first started to work with Miles, we did so because of his passion for the authentic history behind the category,” adds Danny Mandelbaum, Vice President of Marketing. “He’s a partner that has had full faith in us as a team and the product, and we’re excited to see what we accomplish with Miles in the year ahead.”
Continuing its momentum and expansion, The Finnish Long Drink is now distributed in 43 US markets, and is easily available via Drizly and on thelongdrink.com.
About The Finnish Long Drink
The Finnish Long Drink is a top selling category of alcohol in Finland – a legend that is now available in America. The roots of long drinks go back to the 1952 Summer Games in Helsinki, when the country of only 4 million people was still recovering from World War II. Concerned about how to serve drinks quickly enough to all the visitors, the government commissioned the creation of a revolutionary new liquor drink that was both delicious and fast to serve – and so the first long drinks were born. Now this legend has finally been brought to America by the next generation of Finns who want the world to experience the refreshing and unique Finnish Long Drink. The Long Drink garnered a Gold Medal (94 Rating) at the prestigious New York International Spirits Competition (NYISC). It was recently named one of Shanken News’ Hot Brands and honored this past March within the publication’s anticipated annual Impact Newsletter as one of 2021’s top performers in the spirits industry. Expressions include:
Traditional (5.5% ABV) – effortlessly smooth, the traditional flavor is the perfect introduction to the legendary, traditional Finnish long drink
Zero (5% ABV) – all the great taste of the traditional long drink with zero carbs or sugar
Cranberry (5.5% ABV) – just for fun, switch the classic citrus flavor for cranberry
Strong (8.5% ABV) – for those looking for an extra kick
For More Information:
https://thelongdrink.com/