Misty Muscatel Davis Joins IRI As Global Chief Marketing Officer

IRI, a fast-growing, innovative, global provider of technology, data and predictive analytics for the consumer, retail and media sectors, today announced that Misty Muscatel Davis will join IRI as global chief marketing officer, effective Feb. 1, 2022.

Ghost Tequila Goes National; Adds New Marketing and Sales Positions

In less than five years since it first launched, Ghost Tequila is officially a national brand, expanding distribution into all 50 U.S. states. One of the fastest-growing tequila brands in the industry (posting volume growth of more than +200% last year), Ghost has also announced that several new marketing and sales director roles have recently been added to the company’s leadership team.

Dwayne Johnson’s Teremana Tequila Set for Strategic Global Expansion

With more than 640,000 9L cases sold in 2021, Teremana Tequila has been the most successful launch of a spirits brand in U.S. history. From this unparalleled start, the brand is focused on furthering strategic expansions in the US and international markets.

Black Infusions Launches Dark Cherry

The makers of Black Infusions have added Dark Cherry to their portfolio of award winning, naturally-infused spirits. Black Infusions Dark Cherry, Black Fig and Gold Apricot are all naturally infused with dried fruit. All three vodkas are 60-proof, gluten-free, and made without artificial sugars, flavors, or colors.

Review: De Soi

First announced in January, De Soi is a new brand of non-alcoholic sparkling aperitifs produced by singer Katy Perry and Morgan McLachlan, the master distiller of AMASS Spirits. The product line currently features three flavors, in 750ml bottles or 8 oz cans, and features a unique blend of herbal and adaptogenic ingredients.