Category Close-Up: Nutrition Bars - Product Showcase Bonus Interviews

In our December edition of Category Close-Up: Product Showcase we spoke with executives from nutrition bar brands about their latest product launches and the category at large. In this special bonus segment, you’ll hear from several emerging bar brands about the market dynamics that are currently shaping the category and what their companies have been up to over the last several months. 

On this Bonus Edition of our Nutrition Bars Product Showcase, you’ll hear about the latest innovations and updates from:
Over Easy
Keto Krisp
B.T.R. Bar
SHANTI BALANCE

Retailers, investors and other industry executives can learn more about the category by downloading sales sheets, images and information from a wide range of nutrition bar brands. 

All episodes of Category Closeup are available exclusively for replay to BevNET and NOSH subscribers. If you’d like to dive into the nutrition bar category as well as access our complete library of original shows, subscribe today.

Transcript

Speaker 1 [00:09] Hi everyone, Carol Ortenberg here. I'm the editor of Nosh. Now, last month, we featured conversations with brands and entrepreneurs from the nutrition bar space as part of our product showcase series. In this next episode, you're going to see some bonus footage from our discussion. We'll have conversations with Over Easy, Keto Crisp, BTR Bar, and Shanti Balance. So please check it out. Joining us is Kyle Maggard, the founder and CEO of Over Easy.

Speaker 2 [00:41] Hi, Carol. Hi, Aaron. Um, so Over Easy is a new brand in the space. Um, we are makers of breakfast bars, so…

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