Casa Del Sol Launches New Ultra-Premium Tequila

Casa Del Sol announced the launch of their new luxury sipping tequila co-founded by Mexican-American actress, producer, director, and activist Eva Longoria.

Remus Repeal Reserve Series V Now Available At Retail

Luxco’s Remus Repeal Reserve Series V Straight Bourbon Whiskey is now available at retailers. Series V is the fifth edition of the award-winning Remus Repeal Reserve Bourbon collection.

Absolut Vodka Unveils Its Biggest Design Update Since 1979

Absolut Vodka announces its new bottle design which marks the biggest refresh for the brand since its launch in the USA in 1979. A tribute to Absolut's credentials provenance, heritage and authenticity, the new look aims to harmonize and upgrade the design of the iconic clear glass packaging

Don’t Quit! Builds Momentum in Southern California

Don’t Quit!, a better-for-you protein drink brand developed by fitness lifestyle company Body By Jake and L.A. Libations and distributed by Keurig Dr Pepper (KDP), is gearing up for its next stage of growth after strong early sales in Southern California have provided “proof of concept” for its line of clean label beverages, the company announced today.

Expo East Concerns Grow, From Safety to Sampling

Members of the natural products industry have had a sense of deja vu the last few weeks as the fate of the annual trade show Natural Products Expo East has been a hot discussion topic. Last year, show organizer New Hope shifted its shows to a virtual format, but this year the company is moving forward, having spent recent weeks attempting to address attendee safety concerns and generate enthusiasm for a return to in-person events.

Ascent Protein Gains Distribution at Hannaford Supermarkets

Ascent, one of America’s fastest growing sports nutrition companies, announced distribution at Hannaford Supermarkets. Ascent Protein’s Recovery Water is now available at 130 Hannaford’s supermarkets throughout the Northeast.

Leveling Up: P.E. Firm True Acquires Majority Stake in Sneak Energy

U.K.-based private equity firm True. announced this week that it has acquired a majority stake in direct-to-consumer energy drink maker Sneak Energy for an undisclosed sum. The deal is intended to fuel Sneak’s international expansion as it grows its ecommerce business and makes advances into European brick-and-mortar accounts.

Campari Launches Fellini Forward, The New Campari Red Diaries Project Exploring The Creative Genius Of Federico Fellini Using Artificial Intelligence

Campari, the iconic Italian aperitif, launches Campari Red Diaries 2021: Fellini Forward at the Campari Boat – In Cinema during the 78th Venice International Film Festival - La Biennale di Venezia, a pioneering project inspired by the late Federico Fellini using Artificial Intelligence techniques, including machine learning, to explore the creative genius of one of the greatest filmmakers of all time to create a one-of-a-kind short film.

Stoli Builds On Marketing And Innovation Prowess

Stoli Group, the leading global ultra-premium spirits and wines company, today announced the addition of Nik Keane, as the Ultra Premium Portfolio Leader and Tim Szonyi as Global Innovations Leader.