After almost a year of discussions, planning, and strategizing, market research firm IRI has launched the Diversity Advantage Program (DAP), a pro-bono service aimed at supporting minority and women-owned CPG companies by offering access to their market research and analytics, consumer and category insights, as well as training and consulting services.
As the founder of Tasty6, Vincent took a practical approach that combined the tasty and natural aspects of holistic healing with the academic and scientific rigor of western science. This led him to launch his successful 2 oz-bottle wellness juice shots that are antioxidant packed, adaptogen rich, and made with clean ingredients. Now, Vincent is working closely with Union Kitchen to launch a new line of multi-serving 16oz Tasty6 bottles.
Boston Beer Company officially announced its foray into a new frontier today: non-alcoholic cannabis-infused beverages.
Two publicly-traded beverage companies are tapping into the power of celebrity. Today, The Alkaline Water Company announced that it has brought on Shaquille O’Neal as an equity partner and advisor, while Monster Energy is turning to rapper Post Malone to help promote a new giveaway campaign.
Canned water brand Liquid Death has closed a $15 million Series C round of funding that includes celebrities like Tony Hawk, Wiz Khalifa and Steve Aoki, as well as Live Nation Entertainment, which will carry the product as the exclusive water at over 120 venues and festivals across the United States.
Fitness-focused functional beverage brand CELSIUS announced first quarter revenue growth of 78% to $50 million in an earnings report today, reflecting a “record” sales period despite several headwinds caused by pandemic-related shockwaves.
Apeel announced its acquisition of ImpactVision for an undisclosed amount. ImpactVision's hyperspectral imaging technology is soon to be integrated into Apeel application systems at supplier locations around the world — adding a new layer of insights to help fresh food suppliers and retailers further reduce food waste.
Shimmerwood Beverages Inc. today announces a new partnership with Fogtown Brewing Company to manufacture Shimmerwood Beverages CBD Seltzer, Shimmer Seltzer.
Waterloo Sparkling Water, based in Austin and known for its refreshing fruit-inspired flavored sparkling waters, is bringing back Summer Berry, which was the brand's best-selling flavor during its seasonal debut last summer.
Solento Organic Tequila, the award-winning USDA certified organic tequila, announced that it has entered a distribution agreement with Regal Wine Imports, the premier importer and wholesale distributor of fine wines, craft beers and spirits in New Jersey.
Labor SMART, Inc. (LTNC) (the “Company”), announced that its recently acquired subsidiary, Takeover Industries Inc., has entered into a Joint Venture Agreement with Boxing Legend and Politician Manny Pacquiao to manufacture NXT LVL products in the Republic of the Philippines for distribution throughout Asia.
Talking Rain Beverage Company, the maker of Sparkling Ice beverages, today announced that Veronica Blankenship has been appointed to Vice President of People within the company’s Human Resources department.
Adaptogenic beverage startup Droplet accused PepsiCo of “corporate plagiarism” in an Instagram post this weekend, claiming the conglomerate’s new Soulboost brand “blatantly” lifts its concept and brand identity. PepsiCo has denied all allegations.
The campaign highlights the six brands' industry-leading efforts to create new bottles from existing materials and establishes a new 'One-for-One Promise' that commits to donate bottled water to communities in need for every pledge to recycle.
