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Maple Mama is a USDA Organic certified sparkling beverage that is sweetened -- but not flavored -- with maple syrup. Instead, the products come in four fruit-based varieties, including Ginger Lemon, Strawberry Kiwi, Blueberry Pomegranate and Raspberry Lime.
Mark Samuel, founder & CEO of protein-centric snack company IWON Organics, spoke what he defines as the brand’s “why,” the most effective ways to engage with his audience of 20,000-plus followers on LinkedIn, how he incorporates both confidence and vulnerability in his content and why patience is a virtue, especially after hearing the word “no.”
Spark is a line of sparkling CBD beverages from The Hemp Division, a division of premium tea company Harney & Sons. The product is available in two flavors, Orange Mango and Tangy Lime, both of which have 20 mg of CBD per 12 ounce can.
Veteran beverage entrepreneur CJ Rapp, the founder of Karma Water and cult cola brand Jolt, spoke about why he defines himself as a “marketer,” the key lesson learned from launching several ahead-of-their-time beverages and what he believes to be the guiding path for any entrepreneur.
A panel of six food and beverage entrepreneurs from across the country joined up with BevNET Editor in Chief Jeff Klineman to discuss the challenges that the summer of 2020 -- and the ongoing struggle with a global pandemic -- brought them. Speakers addressed ways they are overcoming challenges around production, financing, sales and marketing, offering support and advice to each other.
Dave Colina, founder & CEO of natural sports recovery brand O2, spoke about how the company’s decisions over the past five years prepared it to meet the challenges and opportunities of the last five months, how the brand achieved record sales numbers while donating 50% of profits to independent gym owners affected by COVID-19 and why he believes that entrepreneurship is as much about personal growth as building a successful brand.
Health-Ade Plus, which was announced in mid August, is a line of USDA Certified Organic kombuchas that are enhanced with functional ingredients.
BevNET and NOSH are deepening their coverage of fast-evolving food and beverage categories with the premiere of two new video series next week available exclusively to subscribers: Category Close-Up and Product Showcase. To kick off the series, BevNET Managing Editor Marty Caballero will be taking a look at an established category that remains one of the most dynamic beverage types across all retail channels: ready-to-drink coffee.
Announced in July, Brew Dr. Kombucha’s latest product launch is also its first to include CBD. The Tranquil line includes three flavors in 14 oz. glass bottles: Ginger, Berries and Herbs, all of which contain 25 mg of CBD.
Stacy Madison, founder of Stacy’s Pita Chips, shared essential lessons learned from building her company, including those that she’s applying to her latest venture, BeBold, a refrigerated energy bar brand. She explained why having a “nothing to lose” attitude was key during her early days as an entrepreneur, the most significant mistake in building Stacy’s Pita Chips and the altruistic reason that she decided to get back into the packaged food industry.
As summer comes to a close, brands are already gearing up for the fall season. SToK, Chobani and Brew Dr rolled out limited edition products featuring autumnal spices this month, while new milks from Borden look to capture the classic flavors of fall state fairs. Check out the gallery for this month’s notable releases, including multiserves from Loco and Made Coffee and new wellness shots from BOS and Dose.
In this gallery, we showcase a handful of notable new RTDs from the past month, highlighted by flavor extensions from Lifted Libations and Cutwater, Austin Cocktails making the move into cans and a category debut from Boston's Bully Boy Distillers.
If there’s one CPG product type that has managed to explode during the COVID-19 pandemic, it’s Ready-to-Drink Cocktails (RTDs). According to Nielsen, sales of RTDs grew more than 90 percent in the month of June, with more growth expected throughout the summer as Americans searched for ways to entertain — or keep themselves entertained — with limited, inconsistent access to restaurants, bars, or each other.
Breezy Griffith, co-founder and CEO of fast-growing coated nut brand Skinny Dipped, spoke about why persistence was critical in landing the brand’s first retail accounts, how guts and guile got the products into the office pantries of Google and Microsoft, how she orchestrated national distribution of the brand at Target and why she’s turned to an industry veteran to manage day-to-day operations.