Ray Latif

Ray Latif

Producer, Taste Radio; Contributing Editor, BevNET

Ray Latif is the lead host, producer, and content editor of Taste Radio, BevNET’s flagship podcast and the go-to show for food and beverage industry insights. With 14 years of experience in the industry, Ray is a seasoned journalist known for his sharp interviews and in-depth coverage of trends, innovation, and news. He began his career at BevNET as an assistant editor, later advancing to managing editor of both the website and magazine. Since 2016, he’s been the driving force behind Taste Radio, overseeing everything from content strategy to production. Ray’s conversational style and meticulous research have earned him widespread praise from both guests and listeners. He has had the privilege of interviewing a diverse range of high-profile figures, including Patrick Mahomes, Jennifer Garner, Dan Aykroyd, Kobe Bryant, Padma Lakshmi, and Brad Paisley. His ability to connect with entrepreneurs, celebrities, and industry leaders has made Taste Radio a must-listen for anyone interested in the evolving world of food and beverage.

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Posts by Ray Latif

WSJ: PepsiCo Will Raise Prices on Tropicana Orange Juice

PepsiCo Inc. will raise prices on its Tropicana juice line by between four and eight percent after this season’s record cold temperatures severely impacted Florida’s orange crop, the Wall Street…

Olade 2.0 Debuts at Expo West

SANTA MONICA, Calif. (March 8, 2011) – Ola Beverage Co, already a leader in the low-calorie enhanced water category, is launching its newly reformulated Olade Enhanced Water line now bearing…

Wendy’s Adds Nestlé Pure Life Water to Beverage Menu

Stamford, Conn. (March 8, 2011) – Wendy’s® has added Nestlé Pure Life Purified brand bottled water to its beverage menu, demonstrating a continued commitment to offering patrons nutritious food and…

SodaStream Announces the Bio Bottle

AIRPORT CITY, Israel and CHICAGO, Ill., March 8, 2011 /PRNewswire/ — SodaStream International, Ltd. (Nasdaq: SODA) today unveiled the new and innovative Bio Bottle(TM), a breakthrough in food storage containers. …

Starbucks Launches New Look, New Global Products

SEATTLE, March 07, 2011 – Starbucks (NASDAQ:SBUX) celebrates 40 years of sourcing, roasting and serving the world’s highest quality coffee and announces tomorrow it will roll out its new in-store…

Zevia Unveils New Can Design and Five New Flavors

LOS ANGELES, March 8, 2011 /PRNewswire/ — Zevia, the first and only brand focused on a great tasting, all natural, zero calorie soda sweetened with stevia, today reveals a new…