Shauna Golden

Shauna Golden

Reporter, BevNET & NOSH

Shauna Golden is a Reporter for BevNET and NOSH.

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Posts by Shauna Golden

Celsius Acquires Alani Nu for $1.8 Billion

The energy drink market just got a little smaller, as Celsius Holdings announced today it has agreed to acquire competitor Alani Nu for $1.8 billion, comprising a mix of cash and stock.

Hailee Steinfeld Unveils RTD Cocktail Brand Angel Margarita

Actor and singer Hailee Steinfeld is the latest celebrity seeking to make a splash in the RTD cocktail space, announcing today the launch of Angel Margarita in partnership with Jordi Zindel and Rodrigo Hernandez of Premium Beers Group.

Inside bWorks, The Beverage Incubator by Symrise

Seeking to take a bigger bite swig out of the U.S. beverage industry, global flavor and fragrance solutions provider Symrise announced in December the relaunch of its beverage incubator under the new bWorks brand name, pivoting to focus overall on packaged beverage development for companies of all sizes.

Pinhook Bourbon Pulls in Fresh Funding, Names New CEO

Pinhook Bourbon has pulled in $10.5 million from undisclosed private equity and family office investors to support the expansion of its sales and marketing teams and strengthen consumer engagement through experiential marketing.

Victor Allen’s Coffee Maker Trilliant Seeks Growth Outside of Coffee With Nurri

Forty-five-year-old vertically integrated beverage manufacturer Trilliant Nutrition, whose portfolio includes brands like Victor Allen, Aspen Ridge and Study Fuel, is looking for growth opportunities beyond the coffee category with the launch of Nurri ultra-filtered protein milk shakes, exclusively available at Costco.

KDP: RTD Beverages Grow, But Coffee Hampers Q3 Performance

Keurig Dr Pepper (KDP) today posted a 2.3% year-over-year increase in net sales to $3.89 billion in Q3, fueled by segment growth in U.S. refreshment beverages and international markets that was weighed down by a continued decline in U.S. coffee sales.

Back to the Future: Mountain Dew Taps into Nostalgia for First Rebrand in 15 Years

The 76-year-old brand today unveiled a refreshed visual identity that leans into its origins in the foothills of the Tennessee mountains while placing a new emphasis on “energizing refreshment” and togetherness. The refresh spans all elements of Mountain Dew branding – from its logo to its color scheme to its label callouts.