Bottled Water Backlash Continuing
Here’s an interesting piece on the bottled water industry and the slight problems it is encountering as the nation embraces green chic (embodied by high-end restaurants dropping bottled water from…
BevBlog
Diet Gatorade?
Good news for all you fellas (and ladyfellas) who use Gatorade as your top source of everyday hydration: PepsiCo is going to come up with a low-calorie version of the…
New energy drink with Pro Poker ties…uhh
Unlike most American men in my demographic, I don’t like poker. I also don’t really like the artificial hype that surrounds new energy drink launches….I guess that’s what happens after…
Playboy Energy Drink… it had to happen.
You knew it was coming, sooner or later. What with all the good life posing of a variety of barely-out-of-college energy drink companies — as well as an equal number…
Functional beverages need more guidance from the ABA
Recently, the American Beverage Association (ABA) said that it is considering a new guideline that will “recommend” that beverage manufacturers put caffeine content on the side of all soft drinks.…
BevNET's Ten Drinks to Watch for Summer 2007
We’ve just passed the halfway point for the year, so it seems only appropriate to take a quick look back at new products that were introduced in the first six…
Energy Drink enhanced BBQ
A few weeks ago, a couple of us here at the BevNET.com office were talking about our favorite BBQ foods…burgers….dogs….beer can chicken. So, being in the soft drink industry, we…
Putting snap, crackle and bacteria into your morning…
And you thought a soda machine was dangerous in OUR hands? Cereal giant General Mills is planning to sell carbonated yogurt.…
Everyone's got problems, but a lot of people would trade for this one…
Apparently, there’s a newspaper reporter in Norwalk who once drank a lot of Diet Coke, but doesn’t anymore.…
This Product Blows
As if Cocaine Energy Drink wasn’t dumb enough, here comes some fellow named Logan Gola advertising a powdered energy drink mix called “Blow.”…
Pepsi gets it right with Diet Pepsi Max
I had a chance to try Diet Pepsi Max, Pepsi’s latest entry into the cola category. While the name “Max” isn’t necessarily synonymous with energy, it seems like they hit…
Make your own energy drink — at home
(by John Craven and Jeff Klineman) We’ve tried a lot of energy drinks, but prior to today, we’ve never made our own. So, when SodaClub.com offered to send us one…
Goji Lania crosses the taste/functionality line
I recently tried a product called GojiLania, which I picked up at my local Whole Foods. Goji (aka wolfberry) is, in the manufacturer’s words, something that has been “a secret…
Jones Soda out at Starbucks
As reported by the Seattle P-I and Beverage Business Insights, Jones Soda’s relationship with Starbucks is ending at the end of June. This means that Jones Soda will no longer…