Califia Farms is making the jump into shelf-stable beverages with the launch of a four-SKU line of nitrogen-infused cold brew lattes made with oat milk, a move that will facilitate expansion into e-commerce and convenience channels.
While Oatly is currently front and center in oat milk, it is facing an increased competition as brands including Quaker Oats, HP Hood, Silk, Califia Farms, Happy Planet, MALK, Elmhurst Milked, Rise Brewing Co., and Mooala all showcased their respective innovations at Expo West.
Califia Farms, best known for its innovative plant-based beverages in distinctive curvy bottles, continues breaking barriers on “What Plants Can Do” with the launch of Übermilk, a nutritious line of oat milk beverages that go above and beyond to deliver a good source of protein and other essential nutrients.
The new year has kicked off with several new launches and line extensions, as January’s new product gallery features Dirty Lemon’s first release in a year of new monthly SKUs, Coca-Cola’s foray into non-alcoholic adult beverages and several launches which suggest the CBD beverage trend will continue to surge forward in 2019.
In this interview recorded at the Winter Fancy Food Show 2019, Califia Farms co-founder and CEO Greg Steltenpohl shared his thoughts as to why oat milk has captured the interest of consumers (and particularly coffee lovers) and the potential for oat milk to be integrated into Califia’s portfolio of RTD coffee drinks.
In this gallery, we showcase a handful of notable new launches and looks for brands as seen at this year’s Winter Fancy Food Show, held Jan. 13-15 in San Francisco.
All three major beverage manufacturers enjoyed individual sales increases during the four-week period ending on Dec. 29, with all-channel dollar sales up 5.8 percent, according to an analysis of Nielsen data by Wells Fargo Securities.
As dairy alternatives continue to rise new brands are rapidly entering the space, bringing with them disruptive innovations and unique platform propositions. But an influx also means brands have to work harder to differentiate and protect their corner of the grocery shelf. So the question becomes: how do you build the platform?
Distribution Roundup: Sprig CBD Soda Expands; HFactor Expands Into Sprouts; Califia Farms Expands Drinkable Yogurt Line; Hoplark HopTea Adds Whole Foods
Califia Farms, best known for its innovative plant-based beverages in distinctive curvy bottles, accomplished an unprecedented product launch with the introduction of their new line of Probiotic Dairy Free Yogurt Drinks which are already scanning in nearly 7,000 stores across 47 states from coast to coast.
In this week’s episode we’re joined by two groundbreaking entrepreneurs and beverage innovators: Rhonda Kallman, the co-founder of Samuel Adams and Boston Harbor Distillery and Califia Farms co-founder and CEO Greg Steltenpohl.
Plant-based beverage brand Califia Farms announced this morning it has closed a $50 million round of financing led by Luxembourg-based investment bank Ambrosia Investments and including a slate of celebrities including Academy Award-winning actors Jared Leto and Leonardo DiCaprio.
Expanding its already vast range of plant-based beverage offerings, Califia Farms announced today the launch of a new four-SKU line of non-dairy drinkable yogurts formulated with the company’s proprietary Califia Culture Blend.
The specialty channel still aims to serve consumers looking for distinctive and innovative beverage products, but that category has had outsized growth — which means its role within the channel’s commercial ecosystem is evolving.
