GoodBelly, Cheribundi Parent NextFoods Closes $10M Funding Round

NextFoods Inc., the parent company of better-for-you beverage brands Cheribundi and GoodBelly, has raised $10 million in a funding round led by investment firm ECP Growth. ECP (Emil Capital Partners) has long been the largest investor in NextFoods and helped steer the 2023 merger with Cheribundi.

GoodBelly, Cheribundi Merge Under NextFoods Banner

NextFoods, the maker of functional food and beverage brand GoodBelly, is merging the business with tart cherry juice producer Cheribundi. As part of the deal, announced today, NextFoods will remain as the majority shareholder of the combined entity, which will operate under the GoodBelly name. Venture capital firm Emil Capital Partners (ECP) is the company’s largest investor.

Cheribundi Closes $15M Series Round

Connecticut-based tart cherry juice brand Cheribundi announced today the closing of a $15 million series B financing round, led by existing investor Emil Capital Partners. The round will go towards supporting new hires to the Cheribundi’s c-suite and sales team, as well as funding innovation, marketing and distribution expansion.

Cheribundi Announces Changes to Executive Leadership

Cheribundi Inc., the leading producer of tart cherry juice products, has announced significant changes to the company’s executive leadership team.

Cheribundi Kicks Off Arthritis Foundation Campaign

Cheribundi Inc., a leading producer of tart cherry juice products, has kicked off this year’s “Let’s Get a Grip on Arthritis” campaign as the Champion Sponsor for the second year in a row. The Arthritis Foundation campaign premiered last May for National Arthritis Awareness Month with the goals of increasing awareness about arthritis, helping people alleviate their symptoms and raising money for research.

Cheribundi Introduces Cheribundi Hydrate

Cheribundi Inc., the leading producer of tart cherry juice products, is introducing their newest product: Cheribundi Hydrate.

Distribution Roundup: Cheribundi Goes Chainwide in Walmart

Cheribundi doubles its store count with Walmart to expand its 32 oz multi-serve cherry juice chainwide; Ugly Drinks partners with Rainforest Distribution to continue New York expansion; Sunshine Beverages reformulates to reduce sugar and builds out Southeast retail presence; CELSIUS partners with Anheuser-Busch and PepsiCo distributors.

Cheribundi Releases 100% Tart Cherry Juice

Cheribundi Inc., the leading producer of tart cherry juice products, is introducing their new 100% Tart Cherry Juice.

Cheribundi Sponsors Boca Raton Bowl and Adds to Leadership Team

CEO, Steve Pear revealed that Cheribundi has secured the title sponsorship of the highly-anticipated NCAA Boca Raton Bowl and announced the appointment of two key additions to his leadership team.

Cheribundi Sponsors Breast Cancer Awareness Video Campaign

Geneva, NY. (October 1, 2016) – Leading industry producer of tart cherry products, Cheribundi Inc.,announced today its support of the American Breast Cancer Foundation (ABCF), driving critical attention and heart-warming support for this fall’s viral video campaign. Cheribundi is the official sponsor of the ABCF’s “Pinking of You” campaign which encourages participants to create a […]


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