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May 17, 2018Last Updated May 18, 2018Distribution Roundup: JUST Infused Launching in Whole FoodsJUST Infused Launching in Whole Foods; Waterloo Hits Walmart; Royal Cup Brings New RTD to Walmart; Me & The Bees Enters Whole Foods; Hydrive Makes Southeast…Apr 23, 2018Last Updated Apr 24, 2018Distribution Roundup: Sound Tea Gains DSD in New YorkSound Tea Gains DSD in New York with Gold Coast, Target Launch Announced; CHERRiSH Partners with CoreMark; Flow Water Enters Sprouts Farmers Market; Hydrive…Feb 1, 2018Gains for HyDrive, Xyience Fueling Big RedIn recent months, Big Red’s long-term efforts to balance its portfolio with more better-for-you brands in on-trend categories has begun to produce tangible…Jan 22, 2018Last Updated Jan 22, 2018Hydrive Energy Water Expands DistributionHydrive Energy Water, a refreshing, zero-calorie energy water, announces its expansion into new convenience and grocery store locations.Jan 10, 2018Last Updated Jan 10, 2018Hydrive Partners With US Soccer Champion Christen PressHydrive Energy Water, a refreshing, zero-calorie energy water, announces that Christen Press, a forward for the U.S. Women’s National Team, has signed on to be…Jan 5, 2018Last Updated Jan 5, 2018Hydrive Energy Water Unveils Two New FlavorsHydrive Energy Water, a zero-calorie energy water, announces the launch of two new flavors.May 5, 2015Last Updated May 5, 2015HYDRIVE Partners with 20th Century Fox to Promote “Spy”HYDRIVE and 20th Century Fox will collaborate on social and digital media content to drive awareness of the partnership.Nov 21, 2012Last Updated Sep 9, 2015HyDrive Acquisition Adds To Growing Big Red PortfolioThe makers of the most widely consumed red carbonated soft drink are adapting but not changing with the times. Big Red, the Austin, TX, based producer of CSDs…Nov 20, 2012Last Updated Sep 9, 2015Big Red Acquires HyDrive EnergyBig Red, Inc. announced today that it has acquired HYDRIVE Energy, marketer of better-for-you energy drinks. The sale, orchestrated by Gary Smith (Big Red) and…Sep 13, 2012Last Updated Sep 13, 2012HYDRIVE Energy Launches Product Donation Program For U.S. TroopsRYE, NEW YORK September 13, 2011 – HYDRIVE Energy LLC, marketer of better-for-you energy drinks, has partnered with Operation Gratitude, a non-profit…Nov 22, 2011Last Updated Sep 9, 2015Energy Drink Emergency Room Visits on the RiseAs mainstream consumption of energy drinks continues to soar, emergency room visits related to energy drink intake are becoming increasingly common, according…Sep 7, 2011Last Updated Sep 9, 2015Dr Pepper Snapple to Increase Stake in HYDRIVE EnergyDr Pepper Snapple Group is looking for a boost of energy – HYDRIVE Energy, that is. The board of directors for Dr Pepper Snapple Group (DPSG) recently…Jun 29, 2010The Flow: Noone DSD in Town; Online with BevNET LiveON TOP New high-end DSD purveyor Green Shoots gets profiled on BevNET.com Link In an interview with PepsiCo social media director Bonin Bough, it appears that…Aug 11, 2009HYDRIVE Energy Drinks and Energy Chews Expand Distribution NationallyRYE, N.Y.–(BUSINESS WIRE)–HYDRIVE Energy, LLC announced today that Dr Pepper Snapple Group (NYSE:DPS) will rollout HYDRIVE Energy Drinks and HYDRIVE Energy…