Brand News
Mar 29, 2012Coca-Cola Opens 42nd Bottling Facility in ChinaYINGKOU, LIAONING, CHINA–(BUSINESS WIRE)–Muhtar Kent, Chairman and CEO of The Coca-Cola Company, today inaugurated the opening of Coca-Cola China’s 42nd…Mar 28, 2012Sprite Spark Parks Project to Get Courts Back in the Game in 25 CitiesSprite Teams with the National Recreation and Park Association (NRPA) to Benefit More Than 475,000 Teens Through Refreshed Courts ATLANTA–(BUSINESS WIRE)–This…Mar 26, 2012Pure Michigan and Coca-Cola Form a “Refreshing” TeamLANSING, Mich.–(BUSINESS WIRE)–Combine ice-cold Coca-Cola® refreshments with a Pure Michigan dream vacation and it doesn’t get more refreshing! Images of…Mar 1, 2012Last Updated Mar 1, 2012Diet Coke and Heart Health Supporters “Show Their Heart”COLUMBUS, Ohio–(BUSINESS WIRE) –Today, Diet Coke rocked the runway with the “Show Your Heart” Fashion Event at The Ohio State University.“At The Coca-Cola…
Mar 1, 2012Last Updated Sep 9, 2015Sokenbicha to Debut New Aloe Flavor in MarchSokenbicha, a Japanese-blended RTD tea brand managed by Coca-Cola’s Venturing and Emerging Brands (VEB) unit, has introduced a new aloe flavor. The new flavor…Feb 27, 2012Last Updated Feb 27, 2012Sprite is Searching for the Most Uncontainable Ballers to Compete on the Hardwood at NBA All-Star 2013Kobe Bryant and LeBron James Lead Global Search for Amateur Players with Personal, Expressive Moves to Represent Team Intense and Team Sudden in the Sprite…Feb 22, 2012Last Updated Feb 22, 2012Coke Zero Jump Starts NCAA March MadnessCoke Zero School Shout Out Rallies Fans to Show Their School Spirit and Receive Free NCAA® March Madness® Live Access, Plus Chance to Win Trip to the 2012 NCAA…
Feb 17, 2012Last Updated Sep 9, 2015Barq’s Getting Back to its RootsThe first redesign of Barq’s packaging in 20 years takes the beverage back to its founding roots in the Gulf Coast region where the brand was founded 114 years…Jan 26, 2012Last Updated Jan 26, 2012Live from the Arctic: Coca-Cola Animated Polar Bears to “Catch” the Big Game on Feb. 5Coca-Cola Polar Bears Star in Unique Streaming Digital Experience to Complement Ads during Super Bowl XLVI Broadcast ATLANTA–(BUSINESS WIRE) — The iconic…Dec 21, 2011Coca-Cola Spreads Holiday Cheer in Local Towns Through Quarter Million Dollar-Plus DonationsCoca-Cola Celebrates the Giving Season with Toys for Tots, “Arctic Home” Campaign ATLANTA–(BUSINESS WIRE) –Oh, what fun it is to give! Coca-Cola is making…Dec 15, 2011Last Updated Dec 15, 2011The Coca-Cola Company Announces Partnerships to Develop Commercial Solutions for Plastic Bottles Made Entirely from PlantsBreakthrough Technologies from Virent, Gevo and Avantium Selected to Reach Global Scale ATLANTA–(BUSINESS WIRE) — The Coca-Cola Company today announced…Dec 14, 2011Paramount Pictures and Coke Zero Present The “Mission: Impossible – Ghost Protocol” Live Movie Premiere EventFans Across the Globe Can Tune In Online to Experience the Red Carpet Firsthand HOLLYWOOD, CA (December 12, 2011): Paramount Pictures and Coke Zero announced…Nov 23, 2011Last Updated Nov 23, 2011Coca-Cola Taps Natasha Bedingfield to “Shake up Christmas” for Global Holiday CampaignRefreshed Snow Globe Campaign Becomes Holiday Tradition with Activation across More Than 90 Countries; Bedingfield Brings Multi-Lingual Talents to Song,…Oct 25, 2011Last Updated Oct 25, 2011Iconic Coca-Cola Red Cans Turn Arctic WhiteAmericans Invited to Text a $1 Donation and Join the Cause ATLANTA, Oct 25, 2011 (BUSINESS WIRE) — Beginning next month, white will be the new red. Coca-Cola…
Mar 1, 2012Last Updated Sep 9, 2015Sokenbicha to Debut New Aloe Flavor in MarchSokenbicha, a Japanese-blended RTD tea brand managed by Coca-Cola’s Venturing and Emerging Brands (VEB) unit, has introduced a new aloe flavor. The new flavor…Feb 27, 2012Last Updated Feb 27, 2012Sprite is Searching for the Most Uncontainable Ballers to Compete on the Hardwood at NBA All-Star 2013Kobe Bryant and LeBron James Lead Global Search for Amateur Players with Personal, Expressive Moves to Represent Team Intense and Team Sudden in the Sprite…Feb 22, 2012Last Updated Feb 22, 2012Coke Zero Jump Starts NCAA March MadnessCoke Zero School Shout Out Rallies Fans to Show Their School Spirit and Receive Free NCAA® March Madness® Live Access, Plus Chance to Win Trip to the 2012 NCAA…Feb 17, 2012Last Updated Sep 9, 2015Barq’s Getting Back to its RootsThe first redesign of Barq’s packaging in 20 years takes the beverage back to its founding roots in the Gulf Coast region where the brand was founded 114 years…Jan 26, 2012Last Updated Jan 26, 2012Live from the Arctic: Coca-Cola Animated Polar Bears to “Catch” the Big Game on Feb. 5Coca-Cola Polar Bears Star in Unique Streaming Digital Experience to Complement Ads during Super Bowl XLVI Broadcast ATLANTA–(BUSINESS WIRE) — The iconic…Dec 21, 2011Coca-Cola Spreads Holiday Cheer in Local Towns Through Quarter Million Dollar-Plus DonationsCoca-Cola Celebrates the Giving Season with Toys for Tots, “Arctic Home” Campaign ATLANTA–(BUSINESS WIRE) –Oh, what fun it is to give! Coca-Cola is making…Dec 15, 2011Last Updated Dec 15, 2011The Coca-Cola Company Announces Partnerships to Develop Commercial Solutions for Plastic Bottles Made Entirely from PlantsBreakthrough Technologies from Virent, Gevo and Avantium Selected to Reach Global Scale ATLANTA–(BUSINESS WIRE) — The Coca-Cola Company today announced…Dec 14, 2011Paramount Pictures and Coke Zero Present The “Mission: Impossible – Ghost Protocol” Live Movie Premiere EventFans Across the Globe Can Tune In Online to Experience the Red Carpet Firsthand HOLLYWOOD, CA (December 12, 2011): Paramount Pictures and Coke Zero announced…Nov 23, 2011Last Updated Nov 23, 2011Coca-Cola Taps Natasha Bedingfield to “Shake up Christmas” for Global Holiday CampaignRefreshed Snow Globe Campaign Becomes Holiday Tradition with Activation across More Than 90 Countries; Bedingfield Brings Multi-Lingual Talents to Song,…Oct 25, 2011Last Updated Oct 25, 2011Iconic Coca-Cola Red Cans Turn Arctic WhiteAmericans Invited to Text a $1 Donation and Join the Cause ATLANTA, Oct 25, 2011 (BUSINESS WIRE) — Beginning next month, white will be the new red. Coca-Cola…