Brand News
Aug 14, 2014Vitaminwater to Support Emerging Musicians With Concert Seriesvitaminwater® and The FADER have partnered once again to present #uncapped, a series of concerts dedicated to supporting emerging musical talent and hydrating…
Jul 29, 2014Mello Yello Launches ‘American Pickers’ SweepstakesIt’s time to show off treasures from your own picking expeditions. This summer, Mello Yello is helping America’s favorite pickers uncover handpicked antiques…
Jul 23, 2014Coca-Cola Reports Q2 and Year-to-Date 2014 ResultsATLANTA — The Coca-Cola Company (NYSE: KO): Second Quarter and Year-to-Date 2014 Highlights Global unit case volume grew 3% in the quarter and 2% year to date.…Jun 13, 2014Coca-Cola Unveils ‘The Happiness Flag’ at the World Cup32 countries are represented by their national soccer team in the 2014 FIFA World CupTM, yet today, the faces of soccer fans from 207 countries made it onto…Jun 10, 2014Coca-Cola Encourages Americans to ‘Share a Coke’For the first time in the U.S., Coca-Cola is personalizing the sharing experience by swapping out some of its iconic logos on 20-ounce bottles for 250 of the…Jun 5, 2014Coca-Cola Replenishes 108.5 Billion Liters of Water for CommunitiesTo date, Coca-Cola has replenished an estimated 108.5 billion liters of water back to communities and nature through 509 community water projects in more than…
May 21, 2014War Hero, Public Officials to Kick Off 2014 Coca-Cola 600A United States Congresswoman, the North Carolina Senate Leader and a military hero will lead race fans in the commencement of the nation’s largest Memorial…
May 19, 2014Sprite and LeBron James Introduce #ChangeTheGame ContestThrough the Sprite 6 Mix by LeBron James #ChangeTheGame contest, Sprite will award an aspiring musician, a visual artist, an entrepreneur and a civic leader…
May 13, 2014Last Updated Sep 9, 2015Coke’s VEB Unit Invests — In L.A. LibationsIn a move that ties Coke’s Venturing and Emerging Brands group tightly to one of its most valuable service providers, the brand incubation unit today purchased…May 6, 2014Coca-Cola Announces New Personalized App EnhancementBuilding on its legacy as a game-changing innovation, Coca-Cola Freestyle® is about to make the consumer experience even more personal.Apr 24, 2014Coca-Cola Board Elects New CFOThe Board of Directors of The Coca-Cola Company today elected Kathy N. Waller as Executive Vice President and Chief Financial Officer, effective immediately.…
Apr 15, 2014Coca-Cola Reports First Quarter 2014 ResultsThe Coca-Cola Company today reported first quarter 2014 operating results. Muhtar Kent, Chairman and Chief Executive Officer of The Coca-Cola Company said,…
Apr 10, 2014Coca-Cola Sponsors FIFA World Cup Trophy TourCoca-Cola® and FIFA are bringing the world’s most celebrated trophy to the United States during the culmination of the largest, most fan-filled FIFA World Cup™…
Apr 9, 2014Last Updated Sep 9, 2015Vitaminwater Releases Latest Energy IterationYears after the release and eventual discontinuation of vitaminenergy and complementing its still-available tropical citrus flavor titled “energy,”…