Vita Coco Coconut Water

Vita Coco is expanding its partnership with U.S. Men’s National Team midfielder Weston McKennie, naming the soccer star a global brand ambassador.

Vita Coco has raised its full year guidance on the back of strong growth for its core coconut water portfolio in its Q3 2025 earnings report today. Net sales for 2025 are now expected to be between $580 and $595 million.

Coconut water-based hydration beverage Coco5 is continuing its push from locker room staple to fast-rising wellness player with a new ad campaign starring co-owner and retired NBA Hall of Famer Charles Barkley.

The Vita Coco Company believes it can double the size of the U.S. coconut water category in the coming years, co-founder and executive chairman Michael Kirban announced during the business’s Q2 2025 earnings call today.

Higher beverage prices covered for falling volume as growth trends remained positive during the two-week period ended July 12, including the July 4th holiday, according to an analysis of NielsenIQ data by Goldman Sachs.

Some categories enjoyed a sales lift during the Easter holiday: in the 4-wks, CSDs (+6.5%), energy drinks (see below), and non-alc beer (+25.6%) picked up speed.

This spring’s crop of public company earnings offered a mixed bag of results, as large players struggled, smaller brands soared, and “economic uncertainty” was the phrase of the month. As we close the books on Q1, here’s some of our main takeaways.

The Vita Coco Company kicked off 2025 with a bang as the company touted double-digit net sales growth across all territories in its Q1 earnings report today. Net sales for the company were up 17% in the quarter to $131 million, with the U.S. growing 24% and international sales growing 36%, according to the company.

Healthy growth from its revamped U.S. Refreshment Beverage division helped Keurig Dr Pepper (KDP) offset sluggishness in its coffee segment, and deliver the company a 4.8% increase in net sales during Q1 2025, as detailed in a quarterly earnings report this morning.

Attempting to separate fact from fiction in a short seller report is a dangerous pastime, no doubt. Last week’s NINGI Research report on Vita Coco does all but light the final match after dousing the coconut water company in flammable rhetoric, concluding after an incendiary 20 pages that “we don’t see why anyone should bet on this horse.”

Innovation around low-sugar, plant-based liquid is seeping into an OG better-for-you drink category, and no, we aren’t talking about “Modern Soda” or energy drinks. Today, senior reporter Lukas Southard has all eyes on the smoothies and juices sector.

As Expo West 2025 kicks off this morning, here’s a first look at new products showcasing at the show, including launches from Vita Coco, Topo Chico and Califia Farms.

Vita Coco announced it had recovered from supply chain challenges in Q3 with 20% net sales growth year-over-year in Q4 and a gross margin improvement of 2% for the full year.

The Vita Coco Company reported a quarterly net sales decline of 4% to $133 million in its Q3 2024 earnings presentation this morning, as year-to-date revenue stayed flat at $389 million. The company’s sales performance was impacted by inventory flow.